Web Design
Physiotherapy website design for Australian clinics: book a practitioner in a few taps, read about the injury, check fees and rebates.
Part of Physio MarketingPart of physio marketing
Rock Solid Marketing provides physiotherapy website design for clinics across Australia: new websites built so patients can book, learn about their injury and check costs on a phone. It's the website part of our physio marketing.
Patients come to your site to do one of three things. Book with the physio their friend saw. Find out whether you treat their shoulder, their running injury or their post-surgery rehab. Check whether their health fund covers it. If any of those takes more than a few taps, they ring the clinic down the road instead.
Website packages start from $5,000 + GST, and the first step is a free 30-minute discovery call.
9+
Years serving Sunraysia and the Mallee
10+
Years’ minimum experience for every specialist
10
Marketing specialists on your team
6
Core digital channels, one joined-up strategy
Common problems
We put booking on every page and link it to the system you already use, so patients can choose a practitioner and a time without calling.
We add condition pages written in patients' words, from lower back pain to ankle sprains, each with a clear next step.
What we build
Every page answers a patient question and offers a way to book.
We link the booking software you already use, such as Cliniko or Nookal, so patients can choose a physio, a service and a time in a few taps.
A page for each injury and service you treat, written plainly, with what to expect at the first appointment and how long it usually runs.
Each physio's interests, qualifications and days in clinic, checked against their registration, so patients can pick the right person.
Clear fees if you choose to show them, health fund and HICAPS details, and information for WorkSafe and TAC patients in Victoria.
For physiotherapy websites, design starts with the phone. Most patients look you up on one. Pages load quickly, text is easy to read and the phone number is one tap away.
Titles, page structure and your Google Business Profile set up from day one, with SEO plugins on Standard and Advanced packages.
Who it’s for
Your specialists
Saimul IslamDeveloper & AI expertBendigo VIC
Rachel EhratCreator Of All Things Amazing!TasmaniaHow it works
Four stages, with your feedback built in before anything goes live.
A free 30-minute call to scope your pages, features and budget against our website packages.
We design the site around your brand and content, with rounds of feedback along the way. Essentials includes three rounds.
We build on a content management system you can update yourself, set up the search basics and test the site on phones and desktops.
Keep the site secure and up to date with Australian hosting from $400 + GST a year and a care plan from $275 + GST a month (minimum 6 months).
The rules
Your website counts as advertising under the National Law, so AHPRA's guidelines apply to every page. That means no testimonials about clinical care, no promised outcomes or recovery times, and clear terms on any offer such as a free assessment. Practitioner titles and qualifications must match their registration.
We write and check each page against those rules, and your clinic signs off before launch. Accessible design matters here too: we build to WCAG 2.2 AA, so patients with injuries, low vision or limited movement can still book.
Persuasive pages that stay inside the rules.
What's included
Estimate: most physio sites fit our Standard package (from $6,500 + GST). Linking online booking and patient forms usually adds a few hours at $175 + GST an hour, so expect about $7,000 to $8,000 + GST. You get a fixed quote after the discovery call. Care plans after launch start from $275 + GST a month, minimum 6 months.
Website packages
Every package includes a responsive design, SSL, contact forms and 12 months' hosting.
Essentials
From
$5,000+ GST
Up to 5 pages for a complete website design. Theme designed based on your industry. 3 rounds of feedback revisions.
Enquire NowStandard
From
$6,500+ GST
Design a comprehensive website, themed to suit your industry with all the necessary plug-ins to ensure security and SEO.
Enquire NowAdvanced
From
$12,000+ GST
Design a bespoke industry specific website, with all necessary plug-ins to ensure security and SEO.
Enquire NowWebsite maintenance
From
$275+ GST a month
We’ll keep your plugins and certificates up to date, monitor your website activity, fix any bugs or breaks that may arise, and keep your website backed up and secure.
Basic care for 3 to 5 page sites. Larger sites: Essentials $395 + GST a month; e-commerce and complex sites: Premium $549 + GST a month (minimum 6 months).
Enquire NowWork in this industry
Mildura VICRock Solid Marketing designed the website and runs the marketing partnership for Princes Court, a community-owned aged care provider in Mildura, with social media, storytelling and community campaigns across its three services.
Strengthened Princes Court’s reputation as a community-first organisation
Broken Hill NSWRock Solid Marketing supported the relaunch of Southern Cross Care in Broken Hill and its transition to Southern Cross Care QLD, with consistent messaging that helped ease community concerns about service continuity.
Helped ease community concerns and made service continuity clear
Loddon Mallee VICRock Solid Marketing supported the launch of GreenConnect’s nature-based dementia respite programs across Mildura, Bendigo, Heathcote and Merbein, for an Australian Government-funded consortium that secured $1.7 million in federal funding.
$1.7M Federal funding secured
Irymple VICRock Solid Marketing created the brand and WordPress website for Mildura CCTV & Data, a CCTV, security and data cabling installer in Irymple VIC, along with customer guides, SEO and Facebook posts.
Mildura VICRock Solid Marketing worked as part of the team at Sunraysia Residential Services (SRS), a Mildura aged care, disability and child care provider of almost 50 years, on its brand, website, SEO, email and social media.
One clear, consistent brand across the SRS services and platforms
Rock Solid Marketing provided marketing strategy and tender writing for Care Villas Australia, which won the 2024 Future of Ageing Award in the Property and Design category for its Smart Care Villa.
Working with Janine and the Rock Solid team was wonderful. No matter the idea I had, Janine and the team brought it to life and always exceeded expectations. It was a joy and pleasure working and I learnt so much along the way too.
Resources
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Joining the ranks of Schoolfurn, Bluebox Solutions, and eCreators, Melbourne Myotherapy is our latest SEO services success story. Melbourne Myotherapy provide myotherapy and remedial massage treatments in South Melbourne. When they signed on with us, they had a basic website that they were in the process of building up. During the first month we helped them add new
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FAQ
Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.
All FAQsWebsite packages start from $5,000 + GST for up to 5 pages, or 6 monthly payments of $833 + GST. As an estimate, most physio sites fit our Standard package (from $6,500 + GST). Linking online booking adds a few hours at $175 + GST an hour, so expect about $7,000 to $8,000 + GST. If a refresh of your current site will do, we'll tell you before we quote.
Yes, we link the booking software you already use, such as Cliniko or Nookal, on every page. Patients can choose a practitioner, a service and a time without calling. The booking system itself stays yours, with your own account and patient data. If you change systems later, the link is quick to update.
A physiotherapy website should have a page for each service and the main conditions you treat, plus practitioner profiles. Add fees and rebates, location and parking, and a contact page. Information for WorkSafe or TAC patients helps if you take them. Every page should offer a way to book.
Not reviews about clinical care. AHPRA's guidelines treat your website as advertising, and testimonials about clinical care aren't allowed in health advertising. You can link to your Google profile, where patients review independently. We keep your own pages to facts patients can check. Your clinic signs off every page before launch.
Mobile design matters because most patients find a physio on their phone, often while sore or on the way home from sport. If the booking button is hard to reach or the text is small, they move on. We design physio websites for phones first, then check them on tablets and desktops.
Yes. Each location gets its own page with its address, hours, practitioners and booking link, and its own Google Business Profile. Website design for physio clinics with several sites usually fits our Standard or Advanced package, depending on the number of pages. Patients then see one brand with a clear choice of location.
You do. The domain is registered in your business's name and the content is yours. Hosting is included for 12 months, then you can stay with our care plans from $275 + GST a month or move the site elsewhere. You also get the logins to edit pages yourself.
Look for a physiotherapy website designer who knows AHPRA's rules, links your booking system properly and builds accessible pages. Ask to see health websites they've built and who writes the content. Good physiotherapy web design and website design for physios should also leave you able to update hours and staff yourself.
Let’s start by scheduling a free discovery call so we can get to know each other and see if we’re a good fit for your marketing needs.
