Rock Solid Marketing is a full service marketing agency that specialises in helping small to medium businesses achieve their market potential and perform at their peak. We offer a holistic marketing approach, where digital marketing is the initial focus and traditional marketing backs it up.

We pride ourselves on our ‘no jargon’, down to earth style and face to face communication and support – thriving in all areas where quality end to end marketing support is missing.

At Rock Solid we have a team of marketing specialists that are experts in their chosen fields (minimum 10 years experience). So when your business partners with ours, our team become an extension of yours. Dedicated, committed, passionate and proudly Australian, our aim is to help any businesses that are at a crossroad and not sure where to go next.

Let us take your business to the next level – from revenue growth through to opening new markets, whatever your goal, we’d love to help you get there. Our success is your success!

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Sean McCoy

Director & Founder

Outgoing and dedicated are two words that people use to describe Rock Solid Marketing Director Sean McCoy. Having grown up in rural Victoria, he knows just how hard it is for businesses to get access to qualified and skilled marketers and how important it is to make sure that the marketing services that they do receive…. really work.

“Having seen first hand just how hard it is to source the required skills in regional Australia, I knew that this was an area that we could really make a positive impact for regionally based business.”

With nearly 20 years in telecommunications, finance and international trade experience, Sean rounds it all off with a Masters in Business Administration from the University of Western Australia. Having built two successful businesses before Rock Solid Marketing, he understands the absolute need for maintaining tight control over spending, but also the necessity of being able to promote yourself to not only your current clients, but also being able to be found by new prospects in different markets.

“When 94% of all purchase decisions start with a Google search, you really need to be visible online. This is where we excel and we have many examples of how we have been able to take our clients from relative obscurity, to search engine nirvana of being on page 1.”

Janine Gowenlock

Regional Director

seo melbourne

Janine is the Regional Director leading a team of creative minds with a variety of specialisations. She knows that the key to any great campaign is an understanding of the business it serves. By working closely with each business, Janine is able to transform a business’ ‘real life’ passion and expertise into individually-tailored marketing strategies, creating the awe-worthy digital and community presence local businesses deserve.

Before joining Rock Solid Marketing, Janine’s natural marketing prowess and flair for creativity have led her to executive positions and managerial roles for a variety of ‘big wig’ organisations, including Downer EDI, National Rugby League, British Council, and Cashpoint Payment Solutions.

More recently, Janine found herself drawn to a position as the Head of Marketing for budding outback tourism group, Out of the Ordinary Outback. As a hard working adventure-seeker, Janine was excited for the challenge that working in the regional outback posed, so she uprooted her family from Sydney to live in Australia’s ‘Gateway to the Outback’, Broken Hill.

While exploring the Sunraysia region, she realised that many amazing local businesses lacked an online presence, solid branding, or promotion strategy that would help them stand out from the rest. This passion to help them led her to join the Rock Solid Marketing team.


Just launched our company website and couldn’t be more thrilled. Sean and his team were wonderful to work with through this process and continue to support and add great value to our business with SEO. Highly recommend!

Kym Kearney, Ian Barker Gardens

We have been using the team at Rock Solid Marketing for the past 3.5 years and could not be happier. They are professional and easy to work with, and really take so much care in everything they do. We have seen a massive increase in traffic to our website and would recommend their services to anyone looking to improve their online presence.

Lauren Wearne, In2 Fire

We contacted Rock Solid Marketing to help us boost our online presence and reach a wider audience. Sean came out to our office and explained how SEO techniques could help us achieve our business aims. Within 2 weeks of kicking off our campaign, we’d signed a new major client who found us online. Fast positive outcomes. Very happy!

Nick Hilliard, XCy

Sean and his team are amazing. We could not be more happy with their work and commitment in building our business name. We have used them for both SEO development and Google AdWords campaigns with huge success. They went above and beyond in walking us through the process of digital marketing. We were also provided with additional training and support, which was greatly appreciated. Highly Recommended!

Chris Heddle, Melbourne Myotherapy
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1800 842 022