YouTube + SEO: How To Optimise Your Videos For Google
YouTube is a search engine for videos, and Google shows videos for many searches too. Here’s which videos do well in Google and how to optimise YouTube videos.
Creative & Design
Video production for Australian businesses: TV commercials, presenter stories, social clips and animation, planned around what the video has to sell.
Video for business
Rock Solid Marketing provides video production for businesses and organisations across Australia: TV commercials, short stories about your business, social clips and 2D animation.
Most video goes wrong before the camera rolls. Nobody agreed what the video had to do, who it was for or where it would play, so the shoot captures pretty pictures and no reason to call. We start with the message, write the script and plan every shot, then film with production companies we work with.
TV commercial packages start from $11,500 + GST, and animated videos from $2,500 + GST. Other shoots are priced to the job after a free 30-minute discovery call.

9+
Years serving Sunraysia and the Mallee
10+
Years’ minimum experience for every specialist
10
Marketing specialists on your team
6
Core digital channels, one joined-up strategy
What we make
Each video is planned for where it will play, because a TV ad, a website story and a social clip need different scripts.
30-second commercials with storyboard, script, presenter voiceover and footage of your business. We handle review and classification so the ad can go to air.
A 2 to 3 minute story about your business, told by you or a presenter, for your website, recruitment and tenders.
Short vertical and square cuts with captions for Facebook, Instagram and LinkedIn, often cut from a longer shoot.
Animated videos for services that are hard to film, scripted, voiced and animated from $2,500 + GST in 2 to 3 weeks.
A 60 to 90 second video that explains what you do and what happens next, for your home page or sales calls.
Upload, captions, YouTube titles and paid boosts, so the finished video reaches the people it was made for.
Your specialists
Rachel EhratCreator Of All Things Amazing!Tasmania
Janine GowenlockRegional DirectorMildura VICHow it works
You approve each stage before the next one begins.
A 30-minute chat about what the video must do, who will watch it and where it will play.
We write the script and sketch every scene, and you approve both before anything is filmed.
We book and manage the shoot with production companies we work with, following the storyboard.
After your feedback rounds, you get final files for TV, web and social, with TV classification handled.
How we work
We're a marketing agency, not a film studio, and that shapes how we run every job. We write the brief, the script and the storyboard, book the shoot with production companies we work with and manage it to the plan. The edit follows the script, so the video says what it was made to say.
You approve the script and storyboard before filming, when changes cost little. Our TV packages include 5 rounds of feedback, and every video ends with a clear call to action.
Planned on paper, filmed once, used everywhere.

Package activities
Bronze $11,500, Silver $13,500, Gold $15,500 and Platinum $17,500 + GST, by the number of clips of your business. A 15-second cut is $1,200 + GST and a 2 to 3 minute presenter story $2,000 + GST. Other shoots are priced to the job. Airtime is bought from the network separately.
Our work
Mildura VICRock Solid Marketing launched the personal injury brand for Maloney Anderson Lawyers in Mildura, combining a TV commercial, brochures and paid ads to raise Nina Smart’s profile across Sunraysia.
Raised Nina Smart’s public profile as a personal injury lawyer in the region
Mildura VICRock Solid Marketing ran social media and creative for Sunraysia Farmers Market in Mildura, with reels, photo stories and seasonal campaigns that helped increase event attendance and early-morning foot traffic.
Increased event attendance and early-morning foot traffic
SunraysiaRock Solid Marketing helped launch the first Walking Hockey Festival in Sunraysia, a voluntary community project, using social media and design to drive team registrations and reach people new to hockey.
Launched a brand-new community sporting event
Renmark SARock Solid Marketing ran the store opening campaign for TRP Parts in Renmark, building excitement for the launch and early brand recognition with local truck drivers, farmers and mechanics.
Interest in the launch and people at the opening
Rock Solid Marketing have been an absolute pleasure to work with from the moment of our first meeting. We were fully supported through our whole experience, with Janine wanting to be immersed in our market to fully understand the campaign required. The attention to detail and care has made our whole experience a breeze. We are very much looking forward to working again soon with Ami and Janine
Resources
YouTube is a search engine for videos, and Google shows videos for many searches too. Here’s which videos do well in Google and how to optimise YouTube videos.
Why going digital isn’t just optional—it’s essential. In today’s fast-paced digital landscape, the gap between metro and regional businesses is narrowing—especially when it comes to social media. Regional Australian businesses are increasingly embracing social media platforms to connect with local audiences, attract tourists, and build brand loyalty in new and dynamic ways. The Current Landscape R
How to use social media to build trust and drive sales for your small business, without spending hours a day or chasing every trend.
FAQ
Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.
All FAQsIt's the whole job of making a video: planning, scripting, filming or animating, editing and delivering the final files. Filming is only one part. Most of the value sits in the planning, because a clear brief and script decide whether the finished video does anything for your business.
It runs in three stages. Pre-production covers the brief, script, storyboard and shoot plan. Production is the filming or animation. Post-production is the edit, audio, graphics and captions. With us, you approve the script and storyboard before filming, so most changes happen while they're still cheap.
Our process has four steps: a free discovery call, script and storyboard, the shoot, then edit and delivery. Each step is approved before the next starts. For TV commercials we also handle review and classification, so the finished ad can go to air without a separate job for you.
Some video production companies own studios and crews, while others manage the job and bring in specialists. We plan and script the video, manage the shoot with production companies we work with and handle the edit and delivery, so you deal with one team. If you searched for video production services near me, we're based in Mildura and work with clients across Australia.
An agency usually plans and manages video work rather than owning all the gear. The difference from a crew for hire is the thinking: an agency should start with your audience and message. We're a marketing agency, so the video comes with a plan for where it plays and how people see it.
Our TV commercial packages start from $11,500 + GST, and animated videos from $2,500 + GST. A 2 to 3 minute presenter story added to a TV package is $2,000 + GST. Other shoots are priced to the job, because crew time, locations and editing vary. We quote in writing after the discovery call.
No. We plan, script and manage the work, and film with production companies we work with. That means you get the right crew for the job rather than whoever is on staff. It also means the people writing your video are marketers who know what it has to sell. Searches for videography production often find crews for hire; we bring the planning too.
Yes, and it should. Plan the social cuts before the shoot so the crew captures vertical shots and short moments as well as the main video. One well-planned day can give you a website video, several social clips and still images, which costs far less than separate shoots.