Creative & Design

Animated video production for Australian businesses

Animated video production for businesses with a service, process or idea that's hard to film: scripted, voiced and animated from $2,500 + GST.

Animated video

Animated videos that show what a camera can't

Rock Solid Marketing provides animated video production for businesses and organisations across Australia: short 2D videos for your website, social media and TV that explain what you do.

Some businesses are easy to film: a cellar door, a truck yard, a busy cafe. Yours might not be. An insurance claim, an NDIS plan, a water treatment process or a new app looks like a desk and a laptop on camera. Animation shows the idea itself, with moving diagrams, icons and text, and a voice that walks people through it.

We write the script, arrange the recorded voiceover and draw up the storyboard, and the animators we work with bring it to life. Animated videos start from $2,500 + GST, with 3 rounds of feedback and delivery in 2 to 3 weeks. Every video starts with a free 30-minute discovery call.

Designer drawing on a tablet beside a camera
2 to 3 weeksFrom approved script to final file

9+

Years serving Sunraysia and the Mallee

10+

Years’ minimum experience for every specialist

10

Marketing specialists on your team

6

Core digital channels, one joined-up strategy

What we make

Animated explainer video production and more

Each video is planned for where it will play, because a short social clip and a website explainer need different scripts and pacing.

Website explainers

One clear video for your home page or service page that explains what you do, who it's for and what happens next. Useful when customers keep asking the same questions on the phone.

Short social clips

Square and vertical cuts for Facebook, Instagram and LinkedIn, with captions on screen because many people watch with the sound off. One script can give you several short versions.

Animated TV ads

An animated ad for TV when filming isn't practical. We handle the review and classification it needs before it can go to air, just as we do for our filmed TV commercials.

Process and how-to videos

Step-by-step animations for onboarding, training or customer instructions: how to lodge a claim, read a bill or set up a product. Each step gets its own scene and on-screen label.

Funding and pitch stories

A short animated story for a grant application, an investor meeting or a community campaign, when you need to show a plan that doesn't exist yet. It pairs well with a written pitch document.

Motion graphics for your footage

Animated titles, logo reveals and simple infographics added to video you already have, so it carries your brand and key numbers. Video assets are $160 + GST an hour, quoted first.

How it works

Four steps from idea to finished video

The package runs 2 to 3 weeks from start to finish, and you approve each stage before the next one begins.

  1. Free discovery call

    A free 30-minute chat about what the video must explain, who will watch it and where it will play: your website, social feeds or TV.

  2. Script and voice

    We write the script for your approval, then arrange the recorded voiceover so the timing of every scene is fixed.

  3. Storyboard

    You see a sketch of each scene with its words underneath, and approve the look before any animation begins.

  4. Animation and delivery

    The animators we work with build the motion. After your feedback rounds, you get final files sized for each channel.

How it starts

Animation video production, step by step

Most of the work happens before anything moves. We start with the script, written in plain words and read aloud to check the timing. You approve it before anything else is made, because every later step depends on it.

Next come the voiceover and the storyboard: a sketch of each scene with the words that play over it. You see what the video will show while changes are still cheap to make.

Only then do the animators we work with build the motion. Your 3 rounds of feedback cover the whole project, and the final files are sized for each place the video will play.

  • A script you approve first
  • A recorded voiceover
  • A storyboard sketch of every scene
  • 2D animation in your brand colours
  • 3 rounds of feedback
  • Files sized for web, social and TV

Script first, storyboard second, animation last.

Two marketers planning a strategy on a whiteboard

Package activities

Animated video production services: what's in the package

From $2,500 + GST2 to 3 weeks3 feedback rounds2D motion graphics
  • A discovery call to agree the goal and audience
  • Script writing
  • Recorded voiceover audio
  • A visual storyboard of every scene
  • 2D animation with your logo and colours
  • A clear call to action at the end
  • 3 rounds of feedback
  • Final files for your website, social media or TV

Extra versions (a vertical cut, a shorter edit) and longer scripts are $175 + GST an hour, quoted before we start. 3D animation, character animation and live filming are not part of this package.

Our work

Video and campaign work for regional clients

View all portfolio

Rock Solid Marketing have been an absolute pleasure to work with from the moment of our first meeting. We were fully supported through our whole experience, with Janine wanting to be immersed in our market to fully understand the campaign required. The attention to detail and care has made our whole experience a breeze. We are very much looking forward to working again soon with Ami and Janine

Kylie DewCEO – Sunraysia Farmers MarketsRead the Sunraysia Farmers Market case study

Resources

Learn more about video and content

All articles
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FAQ

Animated video questions

Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.

All FAQs

Animated videos with us start from $2,500 + GST. That covers the script, recorded voiceover, storyboard, 2D animation and 3 rounds of feedback, delivered in 2 to 3 weeks. Extra cuts or longer scripts are $175 + GST an hour, quoted first. If you'd rather film your business, our TV commercial packages start from $11,500 + GST.

You make an animation video in four stages: script, voiceover, storyboard and animation. Write the script first and time it by reading it aloud. Record the voice, sketch each scene in a storyboard, then animate to the recording so pictures and words line up. Skipping the storyboard usually means redoing animation later, which costs far more than redrawing a sketch.

You can create a simple one with template tools such as Canva, which has animated layouts and a video editor. Pick one message, write a short script, choose a template in your colours and add captions or a recorded voice. If a Canva template will do the job, we'll tell you before we quote. We can also set up Canva video templates in your brand from $800 + GST each.

No. We're a marketing agency that runs animated video production for clients: we write, plan and manage the video, and animators we work with produce the motion. So the script, voice and call to action come from marketers who know what the video has to sell. If you need a film or character animation studio, we'll say so.

Hire a specialist studio for long-form, character or broadcast series work, and an agency when the video is part of a marketing plan. The animation studios Australia is known for make series, films and games. Our videos are short, made to explain and sell, and come with the posts, ads or web page that put them in front of people.

No, our videos are 2D motion graphics: illustrated scenes, icons, diagrams and animated text. If your product really needs 3D animation video services (a machine part turning, a building walk-through), we'll say so on the discovery call. Then we'll point you to a specialist. For most service businesses, 2D explains the idea clearly and is easier to update later.

Yes. Our Advanced marketing partnership ($7,500 + GST a month, 45 hours) includes a one-off 15-second online video or ebook. Most clients, though, order a single animation video production first. Then we reuse its script, scenes and voice in social posts and ads across the year, so one video does several jobs.

Anywhere you choose: your website, Facebook, Instagram, LinkedIn, YouTube, email newsletters, presentations or TV. Tell us every channel at the start, because each needs a different shape (wide, square or vertical) and some need captions. A TV ad also needs review and classification before it airs, and we handle that for you.

Let’s Talk Marketing – Book Here

Let’s start by scheduling a free discovery call so we can get to know each other and see if we’re a good fit for your marketing needs.