Marketing Partnerships
Local business marketing for Australian businesses that serve their own area: get found on Google Maps, earn reviews and stay known locally.
Local marketing
Rock Solid Marketing plans and runs marketing for Australian businesses whose customers live nearby, from our office in Mildura, Victoria. You might run a café, a plumbing business or a hardware store. Most of your customers are a short drive away, and they choose between you and the business down the street in a few seconds on their phone.
We're a regional business too, so we know what a good review, a story in the local paper or a sponsored junior team is worth. Local marketing is about being the obvious choice in your area, online and off.
Partnership plans start from $4,500 + GST a month for 28 hours, and smaller single-service options are on the table. Your first step is a free 30-minute discovery call.
9+
Years serving Sunraysia and the Mallee
10+
Years’ minimum experience for every specialist
10
Marketing specialists on your team
6
Core digital channels, one joined-up strategy
What works locally
Local customers find you on Google, check your reviews, hear about you from friends and see your name at the footy. We plan for all four.
A complete Google Business Profile, local search pages and matching address details help you appear when someone nearby searches for what you sell. Profile set-up costs $500 + GST.
We help you ask every happy customer for a review and reply to each one, good or bad. No fake, filtered or paid-for reviews: the ACCC treats them as misleading.
A new location, a milestone or a community project can make the local paper. Our PR writers prepare the release and send it to journalists who cover your area, from $1,000 + GST.
Sponsorships, markets and open days work harder when they're promoted before and shared after. We plan the posts, signage and photos so the goodwill reaches people who weren't there.
A local buyer on a phone wants to call or get directions. We put your number, hours and a map one tap away on your website and Google profile.
Referral offers, follow-up emails and a reason to share keep past customers talking about you. Email marketing keeps you front of mind between visits.
Your specialists
Sean McCoyDirector & FounderMildura VIC
Janine GowenlockRegional DirectorMildura VIC
Andrew MevissenPR ProfessionalSouthern Highlands NSWHow it works
We learn your area and your customers before we touch a single channel.
A 30-minute call, or a meeting at our Mildura office by booking, about your area, your customers and what's working now.
We review your Google Business Profile, reviews, website and social pages against the businesses your customers compare you with.
A plan built around your area's calendar: busy seasons, school holidays, local events and the community causes you support.
Your account manager runs the plan and meets you each month, by phone or visit, with the numbers from your dashboard.
Local or national
A local marketing agency knows the town's calendar: harvest, school holidays, the show and the long weekends when half your customers head to the river. A national agency may bring bigger teams and broader experience. We try to give you both: a regional team in Mildura, with specialists based in Victoria, New South Wales, Queensland and Tasmania.
If your business is outside our region, we won't pretend to be local to your town. We meet by phone or video, rely on what you know about your area, and build your plan around its seasons, events and media.
Known locally, with the skills of a bigger team.
Package activities
Google Business Profile set-up is $500 + GST if you don't have one. Ad spend is paid to the platforms on top of your plan.
Pricing
Every plan includes a dedicated account manager and no lock-in contracts. Smaller single-service packages are on our service pages.
Starter
$4,500+ GST a month
For small to medium size business with a need to start with marketing planning and to develop key objectives.
Designed to drive website traffic and understand key learnings for inbound marketing.
Enquire NowStandard
$5,500+ GST a month
Designed for businesses with aggressive growth goals and product and services campaigns with high level content production.
Ideal for medium size businesses looking to increase their marketing ROI.
Enquire NowAdvanced
$7,500+ GST a month
Tailored to businesses pursuing significant growth objectives, with a custom plan focused on the most profitable opportunities.
Includes a one-off 15-second online video or ebook of your goods and services.
Enquire NowBespoke
POA
A choice of customised plans, including a digital subscription for optimisation, automated lead nurturing and other clever marketing “force multipliers”.
Talk to us about your goals.
Enquire TodayOur work
Mildura VICRock Solid Marketing’s marketing partnership with Mildura Truck Centre, a heavy vehicle dealership in Mildura, supported truck and trailer sales, built a consistent brand voice and lifted enquiries for new and pre-owned trucks.
Significant increase in page engagement
Mildura VICRock Solid Marketing ran social media and creative for Sunraysia Farmers Market in Mildura, with reels, photo stories and seasonal campaigns that helped increase event attendance and early-morning foot traffic.
Increased event attendance and early-morning foot traffic
Mildura VICRock Solid Marketing refreshed the image of the Mildura Workers Club with digital marketing, creative promotions and consistent branding, lifting event attendance and interest from younger audiences and families.
Strong uplift in event attendance and social engagement
Mildura VICRock Solid Marketing worked as part of the team at Sunraysia Residential Services (SRS), a Mildura aged care, disability and child care provider of almost 50 years, on its brand, website, SEO, email and social media.
One clear, consistent brand across the SRS services and platforms
Irymple VICRock Solid Marketing created the brand and WordPress website for Mildura CCTV & Data, a CCTV, security and data cabling installer in Irymple VIC, along with customer guides, SEO and Facebook posts.
SunraysiaRock Solid Marketing helped launch the first Walking Hockey Festival in Sunraysia, a voluntary community project, using social media and design to drive team registrations and reach people new to hockey.
Launched a brand-new community sporting event
Janine at Rock Solid Marketing has been fantastic to work with. She brings a clear, practical approach to online marketing and genuinely takes the time to understand your business before offering solutions. I highly recommend Janine for anyone looking for reliable, results-driven marketing support.
Resources
When most people think about SEO, they imagine competing for national (or even global) Google rankings. But if you run a local business, what matters most isn’t ranking everywhere… it’s ranking where your customers actually are. That’s where local SEO comes in. Unlike traditional SEO, local SEO focuses on making your business visible to people
If you own a business, there’s no question that you should have an SEO strategy in place in order to get your business website ranking on the first page of Google for your chosen keywords. But if you’ve paid attention to your Google results, you might have noticed the map that appears at the top of
Online reviews can make a big difference to your business. In some instances they can make or break a business. Good reviews can improve the chances of people finding and choosing your product or service over another online. It’s not just restaurants and hotels that need to be concerned about online reviews. Nowadays online customer
FAQ
Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.
All FAQsOur partnership plans start from $4,500 + GST a month for 28 hours across the channels a local business needs. If you need less, single services cost less: SEO from $1,000 + GST a month, or Google Business Profile set-up for $500 + GST. If a profile tidy-up and a few reviews will do more than a full plan, we'll tell you before we quote.
Local area marketing is marketing aimed at the people in a set area around your business, such as your town or suburb. It uses local search, community events, local media and shopfront promotion. The message speaks to that community, with its place names, its seasons and the reasons people there buy.
Start with your Google Business Profile, then make sure your website answers what locals ask, then build reviews. After that, add one social platform, and local press when you have news. Keep the same name, address and phone number everywhere. Done in that order, these cover the basics that bring local customers in.
Most choose on who understands their customers and who they can reach easily, not on the agency's size. A local agency suits face-to-face meetings and community work. A national one may suit a business with several locations. Searching 'marketing services near me' is a fair start, but check each agency's work before its address.
Yes, we work with businesses across Australia, and our specialists are based in four states. We meet by phone or video, or at our Mildura office by booking. What we won't do is claim to be local to your town. Your knowledge of the area, plus our skills, is what makes the plan work.
Most need three things first: a complete Google Business Profile, a mobile-friendly website and a steady flow of reviews. Internet marketing services for local businesses can then grow into SEO, Google Ads and social media. Local business marketing solutions that skip those basics tend to spend money on ads that land on a weak profile.
Ask every satisfied customer at the right moment, with a direct link to your review form. We set up the link, the email or SMS request, and replies to every review. We don't buy, write or filter reviews: the ACCC treats fake and selectively gathered reviews as misleading conduct.
No, our partnership plans have no lock-in contracts. Local results often build over months, as reviews add up and your profile gains history, so we suggest giving it a few months. You stay because the monthly report shows progress, and you can change plans as your seasons change.
Let’s start by scheduling a free discovery call so we can get to know each other and see if we’re a good fit for your marketing needs.
