Web Design
Website design for builders across Australia: home designs, finished projects and an enquiry form that asks about land, budget and timing.
Part of Marketing for BuildersBuilder websites
Rock Solid Marketing designs and builds websites for builders and building companies across Australia, from our office in Mildura. A builder's website carries a bigger decision than most families ever make, so it has to answer more than a tradie's site does.
Families comparing builders want to see your designs, the homes you've finished, what's included, how the build runs and who they'll deal with. If your site only has a gallery and a phone number, they'll fill the gaps with a competitor's brochure.
Website packages start from $5,000 + GST, and builders with a range of designs usually need Standard (from $6,500 + GST) or Advanced (from $12,000 + GST). Every builder starts with a free 30-minute discovery call, and if your current site just needs better design pages, we'll say so.
9+
Years serving Sunraysia and the Mallee
10+
Years’ minimum experience for every specialist
10
Marketing specialists on your team
6
Core digital channels, one joined-up strategy
Common problems
Each design gets its own page with the floor plan, facade options, sizes and a starting price you set.
The enquiry form asks whether they own land, their budget range and when they want to build, so your sales team knows who to call first.
We add a step-by-step build process page and clear inclusions lists, so families understand what they're buying before the first meeting.
What goes on a builder's site
Website design for home builders in Australia has to show what you build, how you build it and what it costs, then make the next step easy.
A page for each design with floor plans, facades, bedroom and bathroom counts, block width and a starting price you set. Families can filter and shortlist on a phone.
Single storey, double storey, custom, knockdown rebuild and dual occupancy, each with photos and the suburb. Families find homes like the one they want.
From first meeting and site costs to contract, construction stages and handover, written plainly. Families see what happens when, and who they'll deal with.
Standard and upgrade inclusions laid out by room, so families compare like with like. Clear inclusions cut the back-and-forth before a quote.
Display locations, opening hours, directions and an events list for open days, with a booking form for private appointments outside open hours.
Your builder's licence or registration, insurance and warranty details shown where families look for them. You supply the details, as the rules differ by state.
Your specialists
Saimul IslamDeveloper & AI expertBendigo VIC
Rachel EhratCreator Of All Things Amazing!Tasmania
Lindsay BuckleyDigital MastermindSydney NSWHow it works
Four stages, with your feedback built in before anything goes live.
A free 30-minute call to scope your pages, features and budget against our website packages.
We design the site around your brand and content, with rounds of feedback along the way. Essentials includes three rounds.
We build on a content management system you can update yourself, set up the search basics and test the site on phones and desktops.
Keep the site secure and up to date with Australian hosting from $400 + GST a year and a care plan from $275 + GST a month (minimum 6 months).
How it starts
We start with your sales process: how families find you and what they ask at the first meeting. We also look at which designs sell and what your consultants need to know before they call back. Those answers decide the pages and the enquiry form.
You approve the page list and the design before we build. We load your designs, projects and inclusions, connect the forms to your inbox or CRM, and test every page on a phone before launch.
Answer the big questions before the first meeting.
Package inclusions
Builders with large design ranges often need Advanced, from $12,000 + GST for 25 to 50 pages, or 6 monthly payments of $2,000 + GST.
Website packages
Each package includes a responsive design, SSL, forms and 12 months of hosting, with more pages and support as you move up.
Essentials
From
$5,000+ GST
Up to 5 pages for a complete website design. Theme designed based on your industry. 3 rounds of feedback revisions.
Enquire NowStandard
From
$6,500+ GST
Design a comprehensive website, themed to suit your industry with all the necessary plug-ins to ensure security and SEO.
Enquire NowAdvanced
From
$12,000+ GST
Design a bespoke industry specific website, with all necessary plug-ins to ensure security and SEO.
Enquire NowWork in this industry
Irymple VICRock Solid Marketing created the brand and WordPress website for Mildura CCTV & Data, a CCTV, security and data cabling installer in Irymple VIC, along with customer guides, SEO and Facebook posts.
Truganina VICRock Solid Marketing designed and built a new website for Jaxxon Wrapz, a vehicle wrap and signage business in Truganina VIC that installs Australia-wide. It shows wrap prices for six vehicle types, a gallery of 67 photos of real wraps and a quote form.
Wilcannia NSWRock Solid Marketing designed the logo and website for Warrawong on the Darling, an outback caravan park and cabin stay on the Darling River near Wilcannia NSW, and has run its SEO and social media since 2021.
Broken Hill NSWRock Solid Marketing designed and built a new website for Tristate Tours, a small-group Outback tour company in Broken Hill NSW. Its 36 travel posts and WeTravel bookings came across, and every old page address still works.
Rock Solid Marketing built a new website and content management system for Aline Trading, with a complete product catalogue the team can update themselves, searchable by category, price and specification.
Rock Solid Marketing rebuilt the Shopify online store for Exposed Signage and Apparel after technical issues stalled the original build, giving the business a working way to sell its products online.
We approached Rock Solid Marketing to build our online store for our retail division and to look after our existing website. The professionalism of Sean and his team from day one was incredible, they took the time to sit down with us to discuss our exact requirements and they offered suggestions for the build which would improve the overall running of the store.
The finished result of our online store is nothing short of fantastic- it integrates with our point of sale software, it is very easy to navigate, and presents and operates as a professionally made web store should. Since completion and hand over, the back up support we receive from Rock Solid Marketing is remarkable- nothing is too much trouble and we can contact the team at any time with any questions we may have. I have absolutely no hesitation in recommending Sean, Janine and the team from Rock Solid Marketing for building or revamping a website, creating an online store to suit your business or with online marketing.
Resources
We’ve been providing our Melbourne SEO services to Romeo Homes for nearly 10 months now. Needless to say, this SEO services success story has been a long time coming! Romeo Homes are custom home builders in Melbourne, specialising in period homes. They came to us with a beautiful and visual-heavy website that’s structured well and easy to
As a Mildura digital marketing agency, web design services are a major component of our business. From website redesigns to content management to optimisation, we’ve had clients come to us with all sorts of websites to work on. We’ve definitely seen and designed enough sites to have a fair idea of what works and what
So you’ve got a functioning website for your small business. Well done! If you’re a believer in the mantra “progress, not perfection”, then hopefully you didn’t wait til your website was absolutely PERFECT (whatever that means) before launching it. You did your best and got that website up and running so that you can reach
FAQ
Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.
All FAQsPackages start from $5,000 + GST for up to 5 pages. Most builders with several designs need Standard, from $6,500 + GST for 10 to 25 pages. Larger ranges suit Advanced, from $12,000 + GST for 25 to 50 pages with CRM automation. Each can be paid over 6 months.
Home designs, finished projects, your build process, inclusions, display homes, about the team and a contact page with a qualifying form. Add knockdown rebuild, custom home or dual occupancy pages if you build them. Each page should answer one question families ask. Keep the menu short so families find each one quickly.
Show starting prices for your designs if you can, with clear notes on what's included and what varies, such as site costs. Families use prices to shortlist builders, and a builder without them often gets skipped. You set every price and update it as costs move.
Ask better questions on the enquiry form: do they own land, what's their budget range and when do they want to build. Pair that with clear designs, prices and inclusions, so the families who enquire already fit. Better information means your sales team calls the right people first.
It gives you the foundation: fast pages, clear titles and a page for each design and project. Builder sites full of photos often lack the written content Google needs, which is what our Romeo Homes SEO work addressed. Ongoing SEO starts from $1,000 + GST a month.
Many states require licence or registration details in building advertising, and showing them builds trust either way. Warranty and insurance details help too. You supply the details and confirm the rules for your state; we place them in the footer and on key pages. It's a small detail that answers a big worry.
Yes. Designs and projects are set up as simple forms in the editor, so your team adds photos, floor plans and details without touching the layout. If you'd rather hand it over, website care plans start from $275 + GST a month, with a 6-month minimum.
A tradie's site turns a quick visit into a call or quote. A builder's site supports a decision that takes months, so it needs designs, inclusions, process and proof that families return to again and again. The enquiry form also asks more, because each lead is worth more.
Let’s start by scheduling a free discovery call so we can get to know each other and see if we’re a good fit for your marketing needs.
