Is Mobile-Friendly Website Design Really That Important?
Why mobile-friendly website design matters: what it means, how it affects Google and your customers, and how to check your own site on a phone.
Web Design
Website accessibility for Australian businesses: we test your site against WCAG 2.2 AA, fix what blocks people and write your accessibility statement.
Accessible websites
Rock Solid Marketing audits and fixes websites for Australian businesses so more people can use them. That includes people using screen readers, keyboards, captions or zoom.
You probably haven't had a complaint. That's usually because people who can't use a site just leave. A booking form a keyboard can't reach, a menu a screen reader can't announce, pale grey text on white: each one quietly costs you enquiries. Some can also lead to a complaint under the Disability Discrimination Act 1992.
We test against WCAG 2.2 level AA, the current Web Content Accessibility Guidelines from the W3C, then fix what we find. Audits and fixes are $175 + GST an hour, and every job starts with a free 30-minute discovery call.

9+
Years serving Sunraysia and the Mallee
10+
Years’ minimum experience for every specialist
10
Marketing specialists on your team
6
Core digital channels, one joined-up strategy
What we check
Automated tools catch the obvious faults. Our website accessibility testing adds a keyboard and a screen reader, because that's how many of your visitors use the site.
We run every page through automated tools to check website accessibility at scale: missing alt text, empty links, contrast failures and headings out of order.
We put the mouse away and move through your menus, forms, sliders and checkout with Tab and Enter. If we get stuck or lose our place, so do your visitors.
We listen to your key pages with a screen reader such as VoiceOver or NVDA. Buttons, images and form errors should be announced in a way that makes sense.
Contrast, text size, spacing and zoom to 200% are checked against WCAG 2.2 AA. We suggest fixes that keep your brand colours wherever we can.
Labels, error messages, required fields and time limits on your forms, plus the PDFs people download from you, such as menus, price lists and application forms.
Every issue ranked by how badly it blocks people, with the page, the WCAG criterion and the fix. You see what we'll fix, what your developer can fix and what can wait.
Your specialists
Saimul IslamDeveloper & AI expertBendigo VIC
Lindsay BuckleyDigital MastermindSydney NSWHow it works
You agree the pages and the hours before any testing starts.
A 30-minute call about your site, your platform, who uses it and any complaint or deadline you're working to.
We choose the pages that cover every template and give you a fixed quote, worked out at $175 + GST an hour.
An automated scan, keyboard and screen reader testing, then a ranked report you can follow without a developer beside you.
We fix the issues or brief your developer, re-test the pages, then draft your accessibility statement for you to approve.
Audit and fix
A website accessibility audit is only useful if something changes afterwards. We test a sample of pages that covers every template on your site (home, service, contact, blog, checkout). Then we fix the issues inside the site itself, on WordPress, Shopify and the other platforms we work on.
If another developer looks after your site, we hand them the report and answer their questions. If a rebuild will cost less than fixing your old site, we'll tell you before we quote. New websites we build are designed to WCAG 2.2 AA from the start.
Tested by hand, fixed in your site, then re-tested.

What's included
Our website accessibility audit services are charged at $175 + GST an hour. Estimate: a 5-page site usually takes about 6 to 10 hours to test and report, so about $1,050 to $1,750 + GST. Fixes depend on what the audit finds, and you get a fixed quote before we start.
Website packages
Every package below is designed and built to WCAG 2.2 AA, for when a rebuild makes more sense than fixing an old site.
Essentials
From
$5,000+ GST
Up to 5 pages for a complete website design. Theme designed based on your industry. 3 rounds of feedback revisions.
Enquire NowStandard
From
$6,500+ GST
Design a comprehensive website, themed to suit your industry with all the necessary plug-ins to ensure security and SEO.
Enquire NowE-commerce
From
$6,000+ GST
A customised e-commerce website, designed to attract, with an online store, shopping cart and online payment gateway integration.
Enquire NowAdvanced
From
$12,000+ GST
Design a bespoke industry specific website, with all necessary plug-ins to ensure security and SEO.
Enquire NowWebsite maintenance
From
$275+ GST a month
We’ll keep your plugins and certificates up to date, monitor your website activity, fix any bugs or breaks that may arise, and keep your website backed up and secure.
Basic care for 3 to 5 page sites. Larger sites: Essentials $395 + GST a month; e-commerce and complex sites: Premium $549 + GST a month (minimum 6 months).
Enquire NowOur work
Illawarra Shoalhaven NSWRock Solid Marketing helped the Illawarra Shoalhaven Joint Organisation (ISJO) refine its messaging, redesign its website and run community campaigns to show its regional impact to councils, partners and residents.
Mildura VICRock Solid Marketing designed the website and runs the marketing partnership for Princes Court, a community-owned aged care provider in Mildura, with social media, storytelling and community campaigns across its three services.
Strengthened Princes Court’s reputation as a community-first organisation
Broken Hill NSWRock Solid Marketing supported the relaunch of Southern Cross Care in Broken Hill and its transition to Southern Cross Care QLD, with consistent messaging that helped ease community concerns about service continuity.
Helped ease community concerns and made service continuity clear
Loddon Mallee VICRock Solid Marketing supported the launch of GreenConnect’s nature-based dementia respite programs across Mildura, Bendigo, Heathcote and Merbein, for an Australian Government-funded consortium that secured $1.7 million in federal funding.
$1.7M Federal funding secured
Working with Janine and the Rock Solid team was wonderful. No matter the idea I had, Janine and the team brought it to life and always exceeded expectations. It was a joy and pleasure working and I learnt so much along the way too.
Resources
Why mobile-friendly website design matters: what it means, how it affects Google and your customers, and how to check your own site on a phone.
Three common website mistakes we see on client sites (no analytics, oversized images, messy URLs and filenames) and how to fix each one.
How to choose a web design agency: the checks, the questions to ask, typical costs and when doing it yourself makes more sense.
FAQ
Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.
All FAQsOur audits and fixes are $175 + GST an hour, quoted before we start. As an estimate, a 5-page site usually takes about 6 to 10 hours to test and report, so roughly $1,050 to $1,750 + GST. Larger sites, online stores and long forms take longer. Fixes are quoted separately once you've read the report.
An accessibility statement is a page that says how accessible your website is and what you're doing about it. It names the standard you aim for (usually WCAG 2.2 AA), lists any known problems and tells people how to contact you if they can't use something. We draft one as part of every audit.
Usually it isn't a stand-alone legal requirement for a private business, but it's good practice. A statement shows you've thought about accessibility and gives people a way to report a barrier before it turns into a complaint. Government bodies and funded organisations are more often expected to publish one. If you're unsure of your own obligations, ask a lawyer.
Yes, a small site benefits just as much, and its statement can be short. A few paragraphs cover the standard you aim for, the parts you know need work and a phone number or email for help. We write it in plain English, and you approve the wording before it goes live on your site.
The usual benchmark is WCAG 2.2 level AA, the Web Content Accessibility Guidelines published by the W3C. The Disability Discrimination Act 1992 makes disability discrimination in providing goods and services unlawful, and the Australian Human Rights Commission's guidance applies that to websites. We can't give legal advice, but meeting WCAG is the clearest way to show you've taken it seriously.
Yes, you can start with free tools. A browser extension such as WAVE or Lighthouse in Chrome gives you a quick website accessibility test. Moving through your site with only the Tab key also shows a lot. What tools miss is context: whether alt text makes sense and whether errors are announced. That's the gap our manual testing fills.
No audit can promise full compliance, and we won't claim it. We test against WCAG 2.2 AA, fix what we find and re-test, which removes the barriers we can identify. New content, plug-ins and third-party tools like booking widgets can bring problems back, so we suggest a short re-check each year or after big changes.
Yes, through our website care plans. Basic is $275 + GST a month, minimum 6 months, and covers updates, backups and content maintenance. Accessibility checks on new pages are added at $175 + GST an hour. If your team publishes often, we'll also show them how to write alt text, link text and headings that work for everyone.