Trades and industry
Marketing for plumbers who want the burst-pipe calls today and the property managers who send work every month: found first, trusted fast.
Partnership plans from $4,500 + GST a month
Plumber marketing
Rock Solid Marketing provides marketing for plumbers and plumbing businesses across Australia, especially in regional towns. Your work comes from two places. There's the homeowner with a burst pipe, a blocked drain or no hot water, who searches on a phone and calls the first plumber who looks trustworthy. And there's the repeat client: property managers, builders, strata and commercial sites who send jobs every month.
Most plumbing marketing only chases the first. We set up both: a strong Google presence for urgent jobs, and a simple plan to win and keep the clients who send steady work.
Partnership plans start from $4,500 + GST a month. The first step is a free 30-minute discovery call.
9+
Years serving Sunraysia and the Mallee
10+
Years’ minimum experience for every specialist
10
Marketing specialists on your team
6
Core digital channels, one joined-up strategy
Common problems
We fix your Google Business Profile, service pages and reviews so you show up in the map results for the jobs and suburbs you actually want.
Your website and ads spell out your services and service area, so the phone rings for work you want.
We set up a simple follow-up: a thank-you, a capability one-pager and a check-in each quarter, so agencies remember you.
We add your licence number to ads and your website wherever your state requires it, using the details you supply.
Services
What we do for plumbers
Each piece has a job: win the urgent call today, or win the client who sends work all year.
Your Google Business Profile set up with the right categories, service area, hours and photos, and kept active with posts and review replies.
Pages for hot water, blocked drains, leaks, gas and the suburbs you cover, so Google can match you to the exact job someone needs.
Google Ads aimed at urgent searches in your area, with call ads during the hours you answer. You set the budget and pay Google directly.
A fast, phone-friendly website with your number at the top, your licence number, service area and real photos of your team and vans.
A simple way to ask every happy customer for a Google review, and replies to every review in your voice. No fake reviews, ever.
A capability sheet and follow-up emails that show agencies, builders and strata managers you turn up, report back and invoice cleanly.
Who it’s for
How it starts
We start by asking where your best jobs came from last year. Which calls turned into big jobs? Which property managers send repeat work? Which suburbs do you want more of, and which take too long to drive to?
Then we check how you show up when someone nearby searches for a plumber, and build a plan for both halves of your work. Urgent jobs get your Google profile, search and ads. Repeat clients get a capability one-pager and regular follow-up.
Find the work you want, not just more calls.
Work in this industry
Irymple VICRock Solid Marketing created the brand and WordPress website for Mildura CCTV & Data, a CCTV, security and data cabling installer in Irymple VIC, along with customer guides, SEO and Facebook posts.
Truganina VICRock Solid Marketing designed and built a new website for Jaxxon Wrapz, a vehicle wrap and signage business in Truganina VIC that installs Australia-wide. It shows wrap prices for six vehicle types, a gallery of 67 photos of real wraps and a quote form.
Rock Solid Marketing rebuilt the Shopify online store for Exposed Signage and Apparel after technical issues stalled the original build, giving the business a working way to sell its products online.
Rock Solid Marketing built a new website and content management system for Aline Trading, with a complete product catalogue the team can update themselves, searchable by category, price and specification.
Encounter Bay SARock Solid Marketing designed the G4U brand and built the website for Gunning For You, a licensed firearms dealer in Encounter Bay SA, then ran its SEO and social media after the 2019 launch.
We approached Rock Solid Marketing to build our online store for our retail division and to look after our existing website. The professionalism of Sean and his team from day one was incredible, they took the time to sit down with us to discuss our exact requirements and they offered suggestions for the build which would improve the overall running of the store.
The finished result of our online store is nothing short of fantastic- it integrates with our point of sale software, it is very easy to navigate, and presents and operates as a professionally made web store should. Since completion and hand over, the back up support we receive from Rock Solid Marketing is remarkable- nothing is too much trouble and we can contact the team at any time with any questions we may have. I have absolutely no hesitation in recommending Sean, Janine and the team from Rock Solid Marketing for building or revamping a website, creating an online store to suit your business or with online marketing.
Your specialists
Janine GowenlockRegional DirectorMildura VIC
Callen MowattGoogle Ads SpecialistGold Coast QLD
Lindsay BuckleyDigital MastermindSydney NSWHow it works
Every partnership starts with a strategy, then runs month by month with one plan and one point of contact.
A free 30-minute call about your business, your goals and whether a partnership is the right fit.
We get to know your goals, customers, challenges and opportunities, then give you a practical marketing roadmap.
Your account manager runs the plan each month across the channels it needs, from social media and SEO to email and press releases.
A monthly meeting by phone or visit, with a HubSpot dashboard that shows what the work is achieving.
Package activities
Ad spend is paid to Google or Meta on top of your plan. Vehicle signage and photography are priced to the job.
Pricing
Every plan includes a dedicated account manager, Google Ads management, SEO, social media and reporting.
Starter
$4,500+ GST a month
For small to medium size business with a need to start with marketing planning and to develop key objectives.
Designed to drive website traffic and understand key learnings for inbound marketing.
Enquire NowStandard
$5,500+ GST a month
Designed for businesses with aggressive growth goals and product and services campaigns with high level content production.
Ideal for medium size businesses looking to increase their marketing ROI.
Enquire NowAdvanced
$7,500+ GST a month
Tailored to businesses pursuing significant growth objectives, with a custom plan focused on the most profitable opportunities.
Includes a one-off 15-second online video or ebook of your goods and services.
Enquire NowBespoke
POA
A choice of customised plans, including a digital subscription for optimisation, automated lead nurturing and other clever marketing “force multipliers”.
Talk to us about your goals.
Enquire TodayKey facts
Updated
Resources
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FAQ
Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.
All FAQsOur marketing for plumbers runs inside partnership plans from $4,500 + GST a month, covering your Google profile, search, ads, reviews and reporting. If you only want Google Ads, ads-only management is estimated at about $2,000 + GST a month plus 10% of ad spend. If a Google Business Profile set-up ($500 + GST) will do the job for now, we'll tell you before we quote.
Start where people look when something breaks: Google. Run Google Ads on urgent searches in your service area during the hours you answer, keep your Google Business Profile active, and put your phone number at the top of every page. Signwritten vans and local sponsorships help people remember your name before they need you.
Most plumbing leads come from Google searches, reviews and referrals. Rank in the map results for your suburbs, ask every happy customer for a review, and make your website easy to call from a phone. Then add repeat sources: property managers, builders and strata companies who need a reliable plumber every month.
Be easy to find, easy to trust and easy to call. That means accurate hours, real photos, reviews that mention specific jobs and a quick reply to every enquiry. A missed call often goes to the next plumber on the list, so a call-back system matters as much as any ad.
Make it easy for them to choose you and keep you. A one-page capability sheet with your licence, insurance, response times and service area, a clear way to log jobs and tidy reports after each visit go a long way. A short check-in each quarter keeps your name on the preferred list.
For most plumbers: Google Business Profile and reviews first, then service pages for the jobs you want, then Google Ads for urgent work. Social media helps people recognise your vans and team, but it rarely brings an emergency call. We put the budget where your jobs actually come from.
In several states, yes: plumbers must show their licence number in advertising. The rules differ by state, so check with your state's plumbing or building regulator. We add your licence number wherever it's required, using the details you give us, and you stay responsible for compliance.
Because you're under a house or on a roof when the marketing needs doing. A marketing agency for plumbers keeps your Google profile, reviews and ads working while you're on the tools, and tells you each month which jobs the marketing brought in. As a plumber marketing company, we keep it simple and in plain English.
Let’s start by scheduling a free discovery call so we can get to know each other and see if we’re a good fit for your marketing needs.
