Social Media Management

LinkedIn marketing agency for businesses that sell to businesses

A LinkedIn marketing agency for B2B firms, councils and professional services: company page posts, leaders’ profiles and ads aimed by job title.

LinkedIn marketing

A LinkedIn marketing agency for when your buyer has a job title

Rock Solid Marketing is a LinkedIn marketing agency for Australian businesses and organisations that sell to other businesses, councils and professionals, run from our Mildura office. Your next contract may depend on a procurement officer, an operations manager or a practice owner. They don’t follow your Facebook page. They check LinkedIn between meetings.

We run your company page and draft posts for your leaders to share from their own profiles. Then we run LinkedIn ads aimed at the job titles and companies you want to reach. You approve everything before it goes out.

Social media packages start from $1,500 + GST a month, and every project starts with a free 30-minute discovery call. If Facebook or Google will reach your buyers for less, we’ll tell you before we quote.

Two colleagues reviewing a website on a laptop
Targeting by job titleSeniority, industry and company too

9+

Years serving Sunraysia and the Mallee

10+

Years’ minimum experience for every specialist

10

Marketing specialists on your team

6

Core digital channels, one joined-up strategy

What we do

Posts, profiles and campaigns that reach decision makers

Organic posts and paid campaigns aimed at the managers, owners and officers who decide who gets the work.

A company page that answers questions

We fill in your page’s about section, services, location and logo, then keep it posting. A buyer checking you out before a meeting finds a business that is active and clear about what it does.

Posts from your leaders

Buyers often trust a person before a logo. We draft short posts for your director or senior staff to share from their own profiles: a lesson from a job, a site visit, a new hire.

Content buyers can use

Project updates, staff news, event highlights and short how-to posts. For the Illawarra Shoalhaven Joint Organisation, we shared updates aimed at councils, businesses and residents.

Ads aimed by job and company

In LinkedIn’s Campaign Manager we choose your audience by job title, seniority, industry, company size or a list of named companies. Then we set the location, from one region to the whole country.

Lead forms that fill themselves

LinkedIn Lead Gen Forms open inside LinkedIn with the person’s name, job and company already filled in from their profile. A busy manager can ask for a quote in a couple of taps.

Tracking that shows who visited

We install the LinkedIn Insight Tag on your website. It tracks enquiries from your ads and shows which job titles, companies and industries are visiting your site.

Who it’s for

Is it the right fit?

Who it’s for

  • Suppliers, manufacturers and service firms that sell to other businesses
  • Accountants, lawyers and consultants building a professional name
  • Councils, joint organisations and not-for-profits keeping stakeholders informed
  • Employers looking for skilled staff in regional areas

Not a fit

  • Shops and cafés selling mostly to households: start with Facebook and Instagram
  • Anyone wanting automated connection requests or bulk messages
  • Products cheap enough to buy on impulse, because LinkedIn clicks cost more

Your specialists

Who plans and writes your LinkedIn

Meet the whole team
Ami HeathAmi HeathMarketing LeadWollongong NSW
Emma SutcliffeEmma SutcliffePR & Communications ExpertYarra Valley VIC
Janine GowenlockJanine GowenlockRegional DirectorMildura VIC

How it works

How we run your LinkedIn

Set-up first, then a monthly cycle of posts, campaigns and a report you can read.

  1. Free discovery call

    30 minutes on who signs off on your work, what a new client is worth and whether LinkedIn is the right place to reach them.

  2. Page, profiles and audience

    We tidy your company page, agree topics with your leaders, and map the job titles, industries and companies we’ll target.

  3. Write, approve, post

    We draft posts and ads in your voice. You approve each one, with one round of changes, before anything goes live.

  4. Run, measure, adjust

    Posts go out on schedule, campaigns run on budget, and each month we report enquiries, cost per lead and what we’ll change.

Organic and paid

When posts need a paid push on LinkedIn

Your company page keeps people who already know you up to date. LinkedIn ads put a message in front of people who don’t, such as the operations managers at the transport firms you want to supply. That’s where a LinkedIn B2B marketing agency earns its fee: a narrow audience and an offer worth their time.

We run LinkedIn ads on our social media advertising packages, separate from the posting plans. As an estimate, Starter for your company page plus Lite ads with $1,500 of spend comes to about $3,650 + GST a month to us. The $1,500 of spend goes to LinkedIn on top. You get a fixed quote after the discovery call.

  • Audiences by job title, seniority and company
  • Lite: $2,000 + GST a month plus 10% of spend
  • Ad spend paid by you to LinkedIn
  • LinkedIn Insight Tag set up on your site
  • Lead Gen Forms or a landing page, whichever converts

Posts build trust with people who know you. Ads find the ones who should.

Laptop showing a marketing analytics dashboard with charts

Every plan includes

Your company page, posted and reported every month

From $1,500 + GST a monthYou approve every postMonthly meeting
  • Briefing session
  • Posts, carousels and short videos
  • Hashtag research and implementation
  • Competitor research
  • Scheduling on our third-party platform
  • Your approval on every post
  • One round of changes on each piece
  • Automated reporting dashboard
  • Monthly meeting to discuss results

LinkedIn ads are a separate package (Lite: $2,000 + GST a month plus 10% of ad spend, which is paid to LinkedIn). Replying to comments and messages is priced to the job.

Plans and pricing

LinkedIn marketing plans by platform and posts

Pick the number of platforms and posts. Every plan includes a briefing session, competitor research, your approval on each post and a monthly results meeting.

Starter

From

$1,500+ GST a month

1 platform · 8 posts a month

Ideal for new, early-stage, or small businesses seeking professional social media content on a single network.

Enquire Now

Standard

From

$2,000+ GST a month

2 platforms · 12 posts a month

Perfect for established organisations with audiences on multiple platforms, locations or product ranges.

Enquire Now

Advanced

From

$2,800+ GST a month

3 platforms · 20 posts a month

Ideal for well-established businesses with a substantial budget looking to deploy ads across up to three platforms.

Enquire Now

Our work

Work for organisations and B2B clients

View all portfolio

Janine at Rock Solid Marketing has been fantastic to work with. She brings a clear, practical approach to online marketing and genuinely takes the time to understand your business before offering solutions. I highly recommend Janine for anyone looking for reliable, results-driven marketing support.

Anthony DalfarraMildura Truck CentreRead the Mildura Truck Centre case study

Resources

Learn more about choosing social platforms

All articles
Social Media

How To Use Social Media To Build Trust & Drive Sales For Your Business

In 2025, social media remains one of the most powerful tools small business owners can use to build their brand, connect with customers, and drive sales. But let’s be honest: between running your business, managing day-to-day tasks, and keeping customers happy, finding the time and energy to stay consistent on social media can feel overwhelming.

FAQ

LinkedIn marketing questions

Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.

All FAQs

Our LinkedIn posting starts from $1,500 + GST a month on Starter. That’s 8 posts a month on 1 platform, which can be your LinkedIn company page. Standard, from $2,000 + GST a month, covers up to 2 platforms, such as LinkedIn plus Facebook. LinkedIn ads are a separate package: Lite is $2,000 + GST a month plus 10% of ad spend.

Because LinkedIn lets you choose people by their work: job title, seniority, industry and employer. That matters when one contract is worth more than a season of small sales. Facebook usually costs less per click for consumer products. LinkedIn earns its higher price when your buyer is a manager, a council officer or a business owner.

Yes, when the audience is narrow and the offer is worth a meeting. With a LinkedIn marketing agency running the campaign, a supplier can aim at operations managers in transport and logistics directly. Ads are a poor fit for cheap products or very small audiences, where each lead costs too much. We’ll tell you which side you’re on before any money is spent.

They can, because LinkedIn targets by location as well as by job. A Mildura engineering firm could show ads only to farm and packing shed managers in Sunraysia and the Riverland. The catch is audience size: in a small region the list may be short, so we may widen it to the state or lean on organic posts. Your report shows the cost per lead.

Not better, different. Free posts build trust with people who already follow you; ads reach decision makers who don’t. A company page’s posts usually reach only part of its followers, so we pair them with posts from your leaders’ own profiles. Ads go on top when a set audience needs to see an offer, an event or a tender update.

Yes. Any business with a LinkedIn Page can open a Campaign Manager account and run ads. You set a daily or total budget and can pause a campaign at any time. Most ads appear in the feed as sponsored posts; others arrive as message ads or sit beside the feed as text ads. We plan the audience and budget with you first.

Yes. We run LinkedIn ads on our social media advertising packages: Lite is $2,000 + GST a month plus 10% of ad spend for 1 campaign, and Essentials is $4,000 + GST a month plus 8% for 2 campaigns. The ad spend is paid to LinkedIn. Each package includes audience review, Insight Tag set-up, ad copy and creative, testing and monthly reporting.

We write them and you approve every one. As a LinkedIn marketing agency in Australia, we brief our writers from your discovery call and draft posts in your voice. They wait on our scheduling platform for your OK, with one round of changes each. Posts for your leaders’ own profiles are drafted the same way, and they post those themselves.

Let’s Talk Marketing – Book Here

Let’s start by scheduling a free discovery call so we can get to know each other and see if we’re a good fit for your marketing needs.