Social Media Management
Social media management services for Australian businesses that want posts made, approved and scheduled without giving up their evenings.
Outsourced social media
Rock Solid Marketing provides social media management services for businesses across Australia, run by one account manager from our Mildura office. Your staff take good photos on the job, and they sit in a group chat. Meanwhile your page’s last post went up a month ago, and the next one depends on whoever has a spare half hour.
When you outsource social media management to us, your part shrinks to three things: one briefing session at the start, sending photos when something happens, and approving each month’s content on our scheduling platform. We do the planning, writing, design, reels and scheduling.
Packages start from $1,500 + GST a month for up to 2 pieces of content a week on 1 platform. If a staff member already loves posting, a one-off strategy session at $175 + GST an hour may be all you need, and we’ll tell you before we quote.
9+
Years serving Sunraysia and the Mallee
10+
Years’ minimum experience for every specialist
10
Marketing specialists on your team
6
Core digital channels, one joined-up strategy
What we take on
Here is exactly what moves from your desk to ours, and what stays with you.
One briefing session sets your goals, tone, platforms and content themes. After that we plan each month around your launches, seasons and events, so you’re not scrambling for ideas.
Posts, carousels, stories, reels and user-generated content (UGC), written and designed by our team. You send raw photos and short phone videos, and we turn them into finished pieces.
Every piece lands on our third-party scheduling platform for you to approve. Each one includes a round of changes, so a wrong price or an old photo is fixed before it posts.
We research the hashtags your buyers use and keep an eye on what competitors post, so your content fills the gaps instead of copying theirs.
An automated dashboard shows reach, engagement and clicks whenever you look. Once a month your account manager talks it through with you by phone, by video or at our Mildura office.
Your pages, logins and content stay in your name. We’re added as a manager on each account, so if you stop using our social media management service, nothing is lost.
Who it’s for
Your specialists
Janine GowenlockRegional DirectorMildura VIC
Rachel EhratCreator Of All Things Amazing!TasmaniaHow it works
A short hand-over, then a monthly cycle you can set your watch by.
A 30-minute call about your platforms, your goals and how much time social media takes you now. We recommend a plan, or tell you if you don’t need one.
We learn your tone, products, customers and topics to avoid, then set up access to your accounts and the scheduling platform.
We plan and make the month’s posts, carousels, stories and reels, then send them for your approval with one round of changes.
Approved posts go out on schedule. Each month we meet to review the dashboard and adjust the next plan.
A typical month
Early in the month we draft the themes around what’s coming up for you, from a stocktake sale to a new staff member. Then our designers and writers make the pieces and load them into the scheduling platform for you to review in one sitting.
Once you approve, posts go out on schedule through the month. Broken Hill Truck Centre works with us this way across its 3 locations, and its project records stronger brand consistency across all of them. At the end of the month we meet, look at the dashboard and set the next plan.
You approve. We do the rest.
Package features
Not included: community management and photo or video shoots, which are priced to the job. Paid ad campaigns start from $2,000 + GST a month plus 10% of ad spend. Boost budgets on Standard and Advanced are paid to Meta.
Plans and pricing
Every plan includes a briefing session, competitor research, approval on our scheduling platform, an automated dashboard and a monthly meeting.
Starter
From
$1,500+ GST a month
Ideal for new, early-stage, or small businesses seeking professional social media content on a single network.
Enquire NowStandard
From
$2,000+ GST a month
Perfect for established organisations with audiences on multiple platforms, locations or product ranges.
Enquire NowAdvanced
From
$2,800+ GST a month
Ideal for well-established businesses with a substantial budget looking to deploy ads across up to three platforms.
Enquire NowOur work
Broken Hill NSWRock Solid Marketing managed social media and local promotion for Broken Hill Truck Centre, supporting sales, parts and servicing promotions with a consistent brand across its three locations.
Strengthened brand consistency across three locations
Mildura VICRock Solid Marketing refreshed the image of the Mildura Workers Club with digital marketing, creative promotions and consistent branding, lifting event attendance and interest from younger audiences and families.
Strong uplift in event attendance and social engagement
Mildura VICRock Solid Marketing worked as part of the team at Sunraysia Residential Services (SRS), a Mildura aged care, disability and child care provider of almost 50 years, on its brand, website, SEO, email and social media.
One clear, consistent brand across the SRS services and platforms
Mildura VICRock Solid Marketing’s marketing partnership with Mildura Truck Centre, a heavy vehicle dealership in Mildura, supported truck and trailer sales, built a consistent brand voice and lifted enquiries for new and pre-owned trucks.
Significant increase in page engagement
The Mildura Workers has engaged Janine and the Team at Rock Solid to assist with our social media presence. We are delighted with the level of customer service and professionalism they have provided us. I would highly recommend Rock Solid to any business who is looking to get an edge in the digital space.
Resources
One of the most common questions small business owners ask is, “How often should I post on social media?” The short answer is around 3 to 5 times per week on your main social media platform. However, there’s no universal posting schedule that works for every business. The right frequency depends on your audience, platform,
If creating social media content feels like a full-time job, you’re right. It is! Coming up with ideas, writing captions, responding to comments, planning a content calendar, and keeping up with trends can quickly become overwhelming, especially when you’re already busy running a business. The good news is that you don’t have to start from
What makes us engage with content on social media? First think about why people in your target audience use social media. There are of course many reasons, but a big one is that they want to feel connected – that they can relate to something or someone. It is ‘social’ media, after all! They may
FAQ
Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.
All FAQsSocial media management is the ongoing work of planning, creating, publishing and measuring a business’s posts on platforms such as Facebook, Instagram, LinkedIn and TikTok. As a service, it means a team does that work for you each month. Our social media management services cover planning, content, scheduling and reporting, while you keep the final say on every post.
A social media manager plans the content calendar, writes captions, makes or briefs the visuals, schedules posts and reads the results. In our team that role is shared: your account manager plans and reports, a designer makes the graphics and reels, and our platform handles the scheduling. You get the whole set for one monthly price.
It’s the role that owns a business’s social media accounts, from the monthly plan to the posts and the numbers. The title covers a lot of ground: some managers only schedule, others write, design and film. Before you hire or outsource, ask which parts are covered. Ours include content creation, approvals, scheduling and a monthly report.
It works in a monthly cycle: plan, create, approve, publish and report. After a one-off briefing session, we draft each month’s content and load it into our scheduling platform. You approve each piece, with one round of changes, and it posts on schedule. A monthly meeting reviews the dashboard and sets the next plan.
Yes, in our packages the content is created for you: posts, carousels, stories, reels and user-generated content (UGC). You can send photos or phone videos from your day, and we edit them into finished pieces. Professional photo or video shoots are priced to the job if you want them.
Our packages start from $1,500 + GST a month for Starter: 1 platform and up to 2 pieces of content a week. Standard is from $2,000 + GST a month for 2 platforms and up to 3 pieces a week. Advanced is from $2,800 + GST a month for 3 platforms and up to 5 a week.
Compare them on four things: what’s included each month, who makes the content, whether you approve it first and who owns the accounts. Whichever social media management firm you pick, ask for the price in writing with GST shown. For social media management in Australia, also ask whether anyone will meet you; ours meet by phone, video or in Mildura.
Yes, if you’d rather keep posting yourself, social media management consulting is available as one-off advice at $175 + GST an hour. A session can cover which platforms to use, what to post and how to measure it. If you later want the posting done for you, the Starter plan picks up from there.
Let’s start by scheduling a free discovery call so we can get to know each other and see if we’re a good fit for your marketing needs.
