7 MORE Ways You Can Use AI to Grow Your Business
Seven practical ways small businesses use AI beyond captions: voice notes to content, customer personas, meeting summaries, competitor research and more.
Marketing Partnerships
AI agents for business that answer from your own content, qualify enquiries and book appointments, then hand anything unusual to a person.
AI agents
Rock Solid Marketing builds AI agents for business owners across Australia who want enquiries answered and handled faster without losing control. A chatbot answers questions. An AI agent can also take a few actions: check your availability, book a call, add a lead to your CRM or send the right follow-up.
We build small, supervised agents for marketing and customer enquiries. Each one answers from your own pages and documents, works within limits you approve and hands anything unusual to a person. We start with one job, test it with real examples and only widen what it does when it's working.
AI agents sit inside our partnership plans, from $4,500 + GST a month. Your first step is a free 30-minute discovery call.

9+
Years serving Sunraysia and the Mallee
10+
Years’ minimum experience for every specialist
10
Marketing specialists on your team
6
Core digital channels, one joined-up strategy
Common problems
An agent answers common questions from your content straight away, collects the details you need and books a time with your team.
The agent records each conversation, tags it and creates the follow-up task, so nothing gets lost.
Our agents answer only from content you approve, say when they don't know and pass the question to a person.
What our agents do
Each agent has one job, clear limits and a person to hand over to.
Website and messaging agents that answer from your own pages, FAQs and documents, and say so when they don't know.
Agents that ask the questions your team would ask, then book a call or appointment in your calendar.
Each conversation logged, tagged and turned into a follow-up task in the CRM you already use.
An AI marketing agent can draft posts, newsletters and ad variations from your briefs and queue them for a marketer to approve.
The right email or SMS sent after a conversation, following the Spam Act 2003: consent, your name and an unsubscribe link.
You approve what each agent can and can't do. Every action is logged, and client data stays out of public AI tools.
Who it’s for
Your specialists
Saimul IslamDeveloper & AI expertBendigo VIC
Janine GowenlockRegional DirectorMildura VICHow it works
Four steps, so every agent earns trust before it does more.
In a free 30-minute call we hear which questions and tasks take up your team's time.
We agree the agent's job, its content, its actions and when it hands over to a person.
We build the agent, test it with real questions and show your team how to supervise it.
Each month we read its conversations, improve weak answers and report what it handled.
How it starts
We start with one job your team does over and over, such as answering pricing questions or booking discovery calls. Together we list what the agent can say, what it can do, what it must never do and when it hands over to a person.
Then we build it on your existing tools where we can, load it with content you approve and test it with real questions before it goes live. Each month we review its conversations, fix weak answers and decide whether it's ready for a second job.
One job, clear limits, a person to hand over to.

Partnership activities
Larger agents are scoped on the discovery call, then fitted into your plan's hours or quoted before any work starts. AI platform and tool subscriptions are paid to those providers.
Partnership plans
Every plan includes a dedicated account manager and agent work within your plan's hours. A person reviews every agent before it goes live.
Starter
$4,500+ GST a month
For small to medium size business with a need to start with marketing planning and to develop key objectives.
Designed to drive website traffic and understand key learnings for inbound marketing.
Enquire NowStandard
$5,500+ GST a month
Designed for businesses with aggressive growth goals and product and services campaigns with high level content production.
Ideal for medium size businesses looking to increase their marketing ROI.
Enquire NowAdvanced
$7,500+ GST a month
Tailored to businesses pursuing significant growth objectives, with a custom plan focused on the most profitable opportunities.
Includes a one-off 15-second online video or ebook of your goods and services.
Enquire NowBespoke
POA
A choice of customised plans, including a digital subscription for optimisation, automated lead nurturing and other clever marketing “force multipliers”.
Talk to us about your goals.
Enquire TodayOur work
Mildura VICRock Solid Marketing designed the website and runs the marketing partnership for Princes Court, a community-owned aged care provider in Mildura, with social media, storytelling and community campaigns across its three services.
Strengthened Princes Court’s reputation as a community-first organisation
Mildura VICRock Solid Marketing worked as part of the team at Sunraysia Residential Services (SRS), a Mildura aged care, disability and child care provider of almost 50 years, on its brand, website, SEO, email and social media.
One clear, consistent brand across the SRS services and platforms
Mildura VICRock Solid Marketing’s marketing partnership with Mildura Truck Centre, a heavy vehicle dealership in Mildura, supported truck and trailer sales, built a consistent brand voice and lifted enquiries for new and pre-owned trucks.
Significant increase in page engagement
Loddon Mallee VICRock Solid Marketing supported the launch of GreenConnect’s nature-based dementia respite programs across Mildura, Bendigo, Heathcote and Merbein, for an Australian Government-funded consortium that secured $1.7 million in federal funding.
$1.7M Federal funding secured
Working with Janine and the Rock Solid team was wonderful. No matter the idea I had, Janine and the team brought it to life and always exceeded expectations. It was a joy and pleasure working and I learnt so much along the way too.
Resources
Seven practical ways small businesses use AI beyond captions: voice notes to content, customer personas, meeting summaries, competitor research and more.
The main pros and cons of artificial intelligence for digital marketing: time saved and tasks automated, against generic content and changing jobs.
How AI is changing marketing: personalisation, data-driven decisions, content creation, predictive journeys and the ethics of using customer data.
FAQ
Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.
All FAQsWith us, AI agents sit inside our partnership plans, from $4,500 + GST a month for Starter with 28 hours of work. Standard is $5,500 + GST a month and Advanced is $7,500 + GST a month. A larger agent beyond your plan's hours is quoted before any work starts. AI platform subscriptions are paid to those providers.
An AI agent is software that uses AI to understand a request and then take an action, not just reply. It might answer a question from your content, check a calendar and book a meeting, or update a record in your CRM. Good agents work within clear limits and hand unusual cases to a person.
Agentic AI describes AI systems that plan and carry out steps towards a goal, rather than answering one prompt at a time. In business, that usually means an agent that can use tools, such as a calendar or CRM. The more an agent can do, the more important its limits and human checks become.
Mostly for the first response. Agents answer common questions, collect details, check order or booking information and create a ticket or task for the team. They work around the clock and pass complex or emotional conversations to a person. Customers should always know they're talking to AI.
It depends on your phone volume and what callers need. Voice agents can answer common questions and take messages, but they need careful testing and a clear way to reach a person. For many small businesses, a website or messaging agent plus fast call-backs is a simpler start. We'll tell you which fits before we quote.
Give the agent your best content: accurate pages, FAQs, prices and policies, kept up to date. Write clear instructions on what it can and can't do, test it with real questions and review its conversations regularly. Training is ongoing, because your business and your customers' questions keep changing.
If you need a complex custom AI product, an AI agent development company may suit. If you want agents that answer enquiries, book calls and feed your marketing, an agency that knows your customers and your CRM is often the better fit. We build supervised agents for marketing and enquiries, not large custom AI products.
Yes. We build AI agents for Australian businesses from our Mildura office, with Saimul Islam leading the technical work. We keep client data out of public AI tools, follow Australian privacy guidance and stay upfront about what each agent can and can't do. You can meet the team before anything is built.