Web Design
Accounting firm website design for Australian practices: a page for each service, tax-time booking and forms that never ask for a TFN.
Part of Marketing for AccountantsWebsites for practices
Rock Solid Marketing provides accounting firm website design for practices across Australia: websites that send each visitor to the right service and keep sensitive details off the site, built from our Mildura office.
Think about who lands on your site in July. Someone who needs a tax return by October. A café owner whose BAS is overdue. A couple asking about an SMSF. If they all land on one page called Services, most of them ring reception to ask if you do what they need, or they don’t ring at all.
We’ve done work for accounting practices before, though we don’t name them here. Website packages start from $5,000 + GST, or 6 monthly payments of $833 + GST, and every build starts with a free 30-minute discovery call. Your site can also sit inside a wider plan for marketing your practice.
9+
Years serving Sunraysia and the Mallee
10+
Years’ minimum experience for every specialist
10
Marketing specialists on your team
6
Core digital channels, one joined-up strategy
Common problems
Forms ask only for a name, contact details and the service needed. A note tells clients to send documents through your practice’s secure portal, and the site links to it.
A tax return page answers them: what to bring, how long it takes and how to book. Online booking for tax appointments takes the rest off reception.
Each service line gets its own page, written for the person who needs it: individuals, sole traders, companies, trusts and SMSF trustees.
What every practice site gets
A practice website should answer three questions fast: do you do what I need, who will I deal with, and how do I book?
Individual tax returns, business tax and BAS, bookkeeping, SMSF and advisory each get a page written for that client. Good accounting web design lets a sole trader find their answer without reading about trusts.
Under the Privacy Act’s tax file number rules, TFNs need careful handling. Our forms never ask for one. Documents go through the secure client portal you already use, and the site links to it.
Clients book a tax appointment online and get a checklist of what to bring. In the busy months, that means fewer calls to reception and fewer appointments rescheduled.
Your Tax Practitioners Board registration number sits in the footer, so clients can check it on the TPB register. Staff profiles list CA, CPA or IPA membership only where you confirm it.
Most people check an accountant between other jobs, on their phone. Pages load fast, the phone number is one tap away and fee information is easy to find.
Each service page gets its own title, description and AccountingService structured data at launch. For ongoing work on rankings, our SEO plans for accountants pick up from there.
Who it’s for
Your specialists
Saimul IslamDeveloper & AI expertBendigo VIC
Lindsay BuckleyDigital MastermindSydney NSWHow it works
Four stages, with your feedback built in before anything goes live.
A free 30-minute call to scope your pages, features and budget against our website packages.
We design the site around your brand and content, with rounds of feedback along the way. Essentials includes three rounds.
We build on a content management system you can update yourself, set up the search basics and test the site on phones and desktops.
Keep the site secure and up to date with Australian hosting from $400 + GST a year and a care plan from $275 + GST a month (minimum 6 months).
How a build runs
We start with your client list, not a template: which services bring in the most work, who books what, and which questions reception answers every week. Then we map one page per service and agree who writes what. The packages assume you supply the content, and copywriting can be added.
We plan launches away from your busiest weeks, so nobody is approving pages in the last days before the October lodgement deadline. A partner signs off every page before it goes live. If a tidy-up of the site you have will do, we’ll tell you before we quote.
Built in the quiet months, ready for the busy ones.
Package activities
Online booking is estimated at a few extra hours at $175 + GST an hour. Copywriting for service pages is extra at the same rate. Care plans after launch start from $275 + GST a month, minimum 6 months.
Website packages
Every package covers design, build, SSL, 12 months’ hosting and follow-up support. The more services and staff you list, the bigger the package.
Essentials
From
$5,000+ GST
Up to 5 pages for a complete website design. Theme designed based on your industry. 3 rounds of feedback revisions.
Enquire NowStandard
From
$6,500+ GST
Design a comprehensive website, themed to suit your industry with all the necessary plug-ins to ensure security and SEO.
Enquire NowAdvanced
From
$12,000+ GST
Design a bespoke industry specific website, with all necessary plug-ins to ensure security and SEO.
Enquire NowWebsite maintenance
From
$275+ GST a month
We’ll keep your plugins and certificates up to date, monitor your website activity, fix any bugs or breaks that may arise, and keep your website backed up and secure.
Basic care for 3 to 5 page sites. Larger sites: Essentials $395 + GST a month; e-commerce and complex sites: Premium $549 + GST a month (minimum 6 months).
Enquire NowWork in this industry
Murray Darling regionRock Solid Marketing built the first website for Capogreco Winery Estate, a family-owned boutique winery in the Murray Darling region established in 1976, with online wine sales and an SEO foundation for regional discovery.
The estate’s first website, built around its heritage
Illawarra Shoalhaven NSWRock Solid Marketing helped the Illawarra Shoalhaven Joint Organisation (ISJO) refine its messaging, redesign its website and run community campaigns to show its regional impact to councils, partners and residents.
Rock Solid Marketing built a new website and content management system for Aline Trading, with a complete product catalogue the team can update themselves, searchable by category, price and specification.
Rock Solid Marketing rebuilt the Shopify online store for Exposed Signage and Apparel after technical issues stalled the original build, giving the business a working way to sell its products online.
We approached Rock Solid Marketing to build our online store for our retail division and to look after our existing website. The professionalism of Sean and his team from day one was incredible, they took the time to sit down with us to discuss our exact requirements and they offered suggestions for the build which would improve the overall running of the store.
The finished result of our online store is nothing short of fantastic- it integrates with our point of sale software, it is very easy to navigate, and presents and operates as a professionally made web store should. Since completion and hand over, the back up support we receive from Rock Solid Marketing is remarkable- nothing is too much trouble and we can contact the team at any time with any questions we may have. I have absolutely no hesitation in recommending Sean, Janine and the team from Rock Solid Marketing for building or revamping a website, creating an online store to suit your business or with online marketing.
Resources
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FAQ
Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.
All FAQsA practice website with us starts from $5,000 + GST on Essentials, which suits up to 5 pages. Most practices with several service lines and staff profiles fit Standard, from $6,500 + GST for 10 to 25 pages. Online booking usually adds a few hours at $175 + GST an hour, so our estimate is about $7,000 to $8,000 + GST. You get a fixed quote after the discovery call.
Generally yes, though usually over time rather than all at once. The ATO’s ruling TR 2016/3 treats building a business website as a capital cost, often claimed as in-house software over several years. Small businesses may be able to write it off sooner. You’ll know your own position better than we do, and we don’t give tax advice.
Usually, yes. Under the same ATO ruling, running costs such as hosting, care plans and small content updates are generally deductible in the year you pay them. A redesign that adds new functions can count as capital again. Keeping the build and the running costs on separate invoices makes that split easier to show.
A page for each service, profiles of the people clients will meet, your TPB registration number, clear contact details and a way to book. Add a fees page if you publish fixed prices for returns. Leave out forms that collect TFNs or documents, and link to your secure client portal instead.
It depends mostly on how fast content and approvals come back. Essentials includes 3 rounds of feedback, and most of the waiting is for page wording and partner sign-off. That’s why we plan builds for the quieter months after the October lodgement rush, so your team has time to review.
We recommend they don’t. A website form isn’t the place for payslips, bank statements or TFNs. Your practice software’s client portal is built for that, with logins and records of who sent what. We link to it from every service page and your contact page, so clients find it in one click.
Yes. Standard and Advanced include a WordPress user manual, so your team can add news, change fees and update staff profiles. For bigger changes, upfront hours are $175 + GST an hour in blocks of 3 or 5. Accountant web design that only the agency can update gets out of date by the next tax season.
You get follow-up support: 2 weeks on Essentials, 4 on Standard and 8 on Advanced, with 12 months’ hosting included. After that, care plans start from $275 + GST a month, minimum 6 months, and cover updates, backups and security checks. Good accounting firm web design is never really finished, so plan who keeps it current.
Let’s start by scheduling a free discovery call so we can get to know each other and see if we’re a good fit for your marketing needs.
