Trades and industry

Digital marketing for skip bin hire companies

Digital marketing for skip bin hire companies across Australia that want more online bookings, clear prices by size and repeat business from builders.

Partnership plans from $4,500 + GST a month

Skip bin hire

Marketing for skip bin companies that sell on price and speed

Rock Solid Marketing runs digital marketing for skip bin hire companies across Australia, from our office in Mildura. We work with trade businesses, and skip hire is one of the most local, price-led and urgent buys there is.

Someone cleaning out a garage or starting a renovation wants three answers fast: what size, how much and can it come Saturday. If your website makes them ring to find out, they'll book with the company whose prices are on screen. Builders and renovators then come back again and again to whoever was easiest.

Plans start from $4,500 + GST a month through our marketing partnerships. A free 30-minute discovery call comes first. If clearer prices and an online booking form would fix most of it, we'll tell you before we quote.

Laptop and tablet showing a responsive website
Size, price, dateThe three answers customers want

9+

Years serving Sunraysia and the Mallee

10+

Years’ minimum experience for every specialist

10

Marketing specialists on your team

6

Core digital channels, one joined-up strategy

Common problems

What gets in the way, and how we fix it

  1. Customers ring to ask sizes and prices you could show online.

    What we do

    We build a bin size guide with prices you set, what fits in each size and what can't go in, so customers choose before they call.

  2. Bookings arrive by phone at all hours.

    What we do

    We add online booking or a request form with size, suburb, date and waste type, sent straight to your team.

  3. Builders use you once, then try someone cheaper.

    What we do

    We set up a trade account page, regular-customer emails and easy repeat bookings, so builders stay with you.

  4. Customers ask about permits and rules every day.

    What we do

    We write plain guides on council permits for street placement and what waste is accepted, with the details you supply for each area.

Services

Services for this industry

What we do for skip bin hire

Digital marketing for skip bin hire companies in Australia

Every part of the plan answers size, price and date quickly, then makes the next booking even easier than the first.

A size and price guide

Each bin size with dimensions, what fits, prices you set and hire periods. Customers compare on your site instead of ringing three operators.

Online booking

A booking or request form with size, suburb, date and waste type. If you need a full online store with payments, our E-commerce package starts from $6,000 + GST.

Suburb and town pages

Pages for the areas you deliver to, matched to your Google Business Profile, so people searching locally find a skip company that actually comes to them.

Trade accounts and repeat bookings

A trade page for builders, regular-customer emails to people who opted in and a quick rebook link, so repeat customers stay with you.

Plain guides to permits and waste

What can't go in a skip, when a council permit is needed for street placement and how to load safely, with the details you supply for each area.

Bookings by size and suburb

Your monthly report breaks bookings down by bin size, suburb and source, alongside what each channel cost to run, so you can see where bookings come from.

Who it’s for

Is it the right fit?

Who it’s for

  • Skip bin hire businesses with their own trucks
  • Waste and recycling operators offering bin hire
  • Operators serving builders and renovators
  • Regional operators covering several towns

Not a fit

  • Booking platforms that resell other operators' bins
  • Anyone who wants a promised number of bookings
  • Operators already booked out every week

How it starts

Digital marketing for skip bin hire companies, starting with your bookings

We start with your bookings: which sizes rent most, which suburbs they go to, how many come from builders and what customers ask before they book. Then we check what locals see when they search for skip hire in your area.

From that you get a plan that puts prices and booking up front, wins the local searches and keeps builders coming back. You approve the prices, guides and offers before anything goes live.

  • Bin sizes that rent most
  • Suburbs and towns you deliver to
  • Builders and repeat customers
  • Questions asked before booking
  • Permit and waste rules for your areas

Size, price and date on the first screen.

Three Mildura CCTV & Data pages in browser frames: CCTV installation, security systems and resources with guide downloads

Work in this industry

Our trade business work

View all portfolio
Truganina VIC

Automotive and transport · 2026

Jaxxon Wrapz

Rock Solid Marketing designed and built a new website for Jaxxon Wrapz, a vehicle wrap and signage business in Truganina VIC that installs Australia-wide. It shows wrap prices for six vehicle types, a gallery of 67 photos of real wraps and a quote form.

Irymple VIC

Retail and trade · 2025

Mildura CCTV & Data

Rock Solid Marketing created the brand and WordPress website for Mildura CCTV & Data, a CCTV, security and data cabling installer in Irymple VIC, along with customer guides, SEO and Facebook posts.

Mildura VIC

Automotive and transport

Mildura Truck Centre

Rock Solid Marketing’s marketing partnership with Mildura Truck Centre, a heavy vehicle dealership in Mildura, supported truck and trailer sales, built a consistent brand voice and lifted enquiries for new and pre-owned trucks.

Significant increase in page engagement

Retail and trade

Aline Trading

Rock Solid Marketing built a new website and content management system for Aline Trading, with a complete product catalogue the team can update themselves, searchable by category, price and specification.

Retail and trade

Exposed Signage & Apparel

Rock Solid Marketing rebuilt the Shopify online store for Exposed Signage and Apparel after technical issues stalled the original build, giving the business a working way to sell its products online.

Encounter Bay SA

Retail and trade · 2019

Gunning For You

Rock Solid Marketing designed the G4U brand and built the website for Gunning For You, a licensed firearms dealer in Encounter Bay SA, then ran its SEO and social media after the 2019 launch.

Janine at Rock Solid Marketing has been fantastic to work with. She brings a clear, practical approach to online marketing and genuinely takes the time to understand your business before offering solutions. I highly recommend Janine for anyone looking for reliable, results-driven marketing support.

Anthony DalfarraMildura Truck CentreRead the Mildura Truck Centre case study

Your specialists

The people behind your skip bin marketing

Meet the whole team
Callen MowattCallen MowattGoogle Ads SpecialistGold Coast QLD
Lindsay BuckleyLindsay BuckleyDigital MastermindSydney NSW
Ami HeathAmi HeathMarketing LeadWollongong NSW

How it works

How a partnership runs

Every partnership starts with a strategy, then runs month by month with one plan and one point of contact.

  1. Free discovery call

    A free 30-minute call about your business, your goals and whether a partnership is the right fit.

  2. Strategy and roadmap

    We get to know your goals, customers, challenges and opportunities, then give you a practical marketing roadmap.

  3. Monthly delivery

    Your account manager runs the plan each month across the channels it needs, from social media and SEO to email and press releases.

  4. Meet and report

    A monthly meeting by phone or visit, with a HubSpot dashboard that shows what the work is achieving.

Package activities

What skip bin marketing covers each month

Prices up frontOne account managerNo lock-in contracts
  • Monthly meeting (phone or visit)
  • Marketing plan around your busy periods
  • Google Business Profile upkeep
  • Search engine optimisation (SEO)
  • Google Ads management
  • Social media (organic and paid)
  • Email to builders and repeat customers
  • Size guides and local pages
  • Website and media management
  • HubSpot dashboard and reporting

Ad spend goes straight to Google and Meta, outside your plan. Online payment set-up is quoted with your website work.

Partnership plans

Marketing for skip bin companies: plans by monthly hours

Pick the hours that suit your fleet. Each plan covers search, booking, repeat customers and reporting, with one account manager.

Starter

$4,500+ GST a month

28 hours a month

For small to medium size business with a need to start with marketing planning and to develop key objectives.

Designed to drive website traffic and understand key learnings for inbound marketing.

Enquire Now

Standard

$5,500+ GST a month

35 hours a month

Designed for businesses with aggressive growth goals and product and services campaigns with high level content production.

Ideal for medium size businesses looking to increase their marketing ROI.

Enquire Now

Advanced

$7,500+ GST a month

45 hours a month

Tailored to businesses pursuing significant growth objectives, with a custom plan focused on the most profitable opportunities.

Includes a one-off 15-second online video or ebook of your goods and services.

Enquire Now

Bespoke

POA

Built around you

A choice of customised plans, including a digital subscription for optimisation, automated lead nurturing and other clever marketing “force multipliers”.

Talk to us about your goals.

Enquire Today

Key facts

Marketing for Skip Bin Companies at a glance

Starting price
From $4,500 + GST a month
Hours a month
28, 35 or 45, or built around you
Who it's for
Skip bin and waste hire businesses
Contract
No lock-in contracts
Your contact
A dedicated account manager
Where we work
Mildura office, operators across Australia
First step
Free 30-minute discovery call

Updated

Resources

Learn more about local search

All articles
SEO

All About Google Local Listings

If you own a business, there’s no question that you should have an SEO strategy in place in order to get your business website ranking on the first page of Google for your chosen keywords. But if you’ve paid attention to your Google results, you might have noticed the map that appears at the top of

FAQ

Questions skip bin operators ask us

Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.

All FAQs

Our partnership plans begin at $4,500 + GST a month for 28 hours of work, with ad spend extra. Smaller operators can start with SEO from $1,000 + GST a month, or a Google Business Profile set-up for $500 + GST, then build up as bookings grow.

Make booking easy and keep the repeat customers. Show sizes and prices online, take bookings by form or online, deliver on time and follow up builders and renovators with a trade account. Most growth comes from customers who book again and tell others. Reliable delivery times win more repeat work than any discount.

Yes. Skip hire is a price-led buy, and customers book with the operator whose prices they can see. Show prices by size and hire period, with what's included and what costs extra, such as heavy waste or longer hire. You set and update every price.

Win the local search. A complete Google Business Profile, reviews, suburb pages and a mobile-friendly booking form do most of the work. Search ads can help in busy periods, such as spring clean-ups and the weeks after Christmas. A booking form that works on a phone matters more than a clever ad.

Make them feel like regulars. A trade account with set pricing, a quick rebook link, reliable delivery and an occasional email about availability keep builders loyal. One busy builder can fill a lot of bookings across a year. Ask builders what slows them down, then fix it.

Yes, briefly. Customers often don't know a permit may be needed to put a skip on the street. A plain guide that explains when to check with council, with links you supply for your areas, saves calls and avoids surprises on delivery day. It also shows you know the local rules.

In small doses. Before-and-after clean-ups, tips on what can't go in a skip and reminders before busy seasons keep you visible locally. Most bookings still come through Google, so we keep social in proportion within your plan. A short video of a neat delivery can do more than a sales post.

No. There's no lock-in, so hours can go up before spring clean-up season and down in quieter months. Your account manager runs the plan and meets you monthly, by phone, by video or at our Mildura office by booking. You approve every change before it goes live.

Let’s Talk Marketing – Book Here

Let’s start by scheduling a free discovery call so we can get to know each other and see if we’re a good fit for your marketing needs.