Regional economy

Catering marketing that turns enquiries into bookings

Catering marketing for caterers who win work by enquiry: clear menus, fast quotes, real event photos and clients who book again.

Social media plans from $1,500 + GST a month

Catering marketing

Catering marketing built around the enquiry

Rock Solid Marketing provides catering marketing for caterers across regional Australia, built around the moment someone asks for a quote. An office manager needs lunch for 30 on Thursday, finds your page, can’t see a menu or prices, and orders from the business that replied first.

We help you show what you offer, answer the first questions on your website, reply fast with a clear quote and keep in touch so clients book you again. Corporate, event and private clients each get their own path.

Social media plans start from $1,500 + GST a month. If a menu page and an enquiry form will do the job, we’ll tell you before we quote.

Team members shaking hands across a meeting table
Fast, clear quotesThe business that replies first often wins

9+

Years serving Sunraysia and the Mallee

10+

Years’ minimum experience for every specialist

10

Marketing specialists on your team

6

Core digital channels, one joined-up strategy

Common problems

What gets in the way, and how we fix it

  1. People ask for prices we could have shown on the website.

    What we do

    A menu page with packages and starting prices where you’re happy to show them, so serious enquiries come in better informed.

  2. We reply to quotes in the evening, and by then they’ve booked someone else.

    What we do

    An enquiry form that collects the date, numbers and dietary needs, plus an automatic first reply with your menu and a promise of a quote.

  3. Corporate clients order once and we never hear from them again.

    What we do

    A simple follow-up email after each event and a seasonal menu send-out keep you top of mind for the next meeting or party.

Services

Services for this industry

How we help

Marketing for catering businesses, from menu to rebooking

Most catering work starts with an enquiry and grows with repeat clients, so we focus on both.

Menus people can read

Online menus for corporate, events and private functions, with dietary options and packages laid out clearly for phones.

Fast first replies

An enquiry form and automatic first reply, so clients know you’ve received their request and when a quote will arrive.

Photos of real events

Platters, set-ups and service at real events, shared with your clients’ permission, show what people will actually get.

Found locally

A Google Business Profile with catering as a service, current photos and reviews from event organisers.

Corporate client lists

A catering pack and short introduction sent to offices, schools and organisations nearby, with consent rules respected.

Seasonal menus

End-of-year parties, winter warmers and event season menus promoted ahead, so clients book early.

Who it’s for

Is it the right fit?

Who it’s for

  • Corporate and office caterers
  • Event, wedding and party caterers
  • Mobile food vans offering catering
  • Cafes and restaurants adding a catering line

Not a fit

  • Food businesses selling mainly at markets: see food marketing
  • Venues selling functions: our venue marketing page fits better

Your strategy

A catering marketing strategy that wins repeat work

We start with your enquiries: where they come from, what people ask, how fast you reply and how many become bookings. Then we fix the weakest step first, whether that’s the menu page, the reply time or the follow-up.

Each month we review enquiries, bookings and repeat clients with you and plan the next season’s menus. Many caterers start with social media and a Google profile, then add a website menu and email.

  • Enquiry sources and reply times reviewed
  • Menu page and enquiry form
  • Automatic first reply
  • Follow-up after each event
  • Monthly review of bookings

More quotes that turn into bookings.

Facebook page Insights overview showing reach, page views, likes and post engagement for one week

Work in this industry

Food and hospitality work

View all portfolio

Rock Solid Marketing have been an absolute pleasure to work with from the moment of our first meeting. We were fully supported through our whole experience, with Janine wanting to be immersed in our market to fully understand the campaign required. The attention to detail and care has made our whole experience a breeze. We are very much looking forward to working again soon with Ami and Janine

Kylie DewCEO – Sunraysia Farmers MarketsRead the Sunraysia Farmers Market case study

Your specialists

The people behind your catering marketing

Meet the whole team
Ami HeathAmi HeathMarketing LeadWollongong NSW
Rachel EhratRachel EhratCreator Of All Things Amazing!Tasmania
Lindsay BuckleyLindsay BuckleyDigital MastermindSydney NSW

How it works

How a partnership runs

Every partnership starts with a strategy, then runs month by month with one plan and one point of contact.

  1. Free discovery call

    A free 30-minute call about your business, your goals and whether a partnership is the right fit.

  2. Strategy and roadmap

    We get to know your goals, customers, challenges and opportunities, then give you a practical marketing roadmap.

  3. Monthly delivery

    Your account manager runs the plan each month across the channels it needs, from social media and SEO to email and press releases.

  4. Meet and report

    A monthly meeting by phone or visit, with a HubSpot dashboard that shows what the work is achieving.

What we can do

Catering marketing strategies we put in place

Menu pageFast repliesSocial mediaNo lock-in contracts
  • Menu and package design
  • Enquiry form and automatic reply
  • Google Business Profile set-up and updates
  • Social media posts with event photos
  • Corporate catering pack
  • Follow-up and seasonal emails
  • Monthly results meeting

Social media plans cover 1 to 3 platforms. Design work outside a plan is $175 + GST an hour. Websites start from $5,000 + GST.

Plans

Catering marketing plans

Start with social media, or choose a partnership plan when you want every channel handled. Every plan includes a monthly results meeting.

Starter

From

$1,500+ GST a month

1 platform · 8 posts a month

Ideal for new, early-stage, or small businesses seeking professional social media content on a single network.

Enquire Now

Standard

From

$2,000+ GST a month

2 platforms · 12 posts a month

Perfect for established organisations with audiences on multiple platforms, locations or product ranges.

Enquire Now

Advanced

From

$2,800+ GST a month

3 platforms · 20 posts a month

Ideal for well-established businesses with a substantial budget looking to deploy ads across up to three platforms.

Enquire Now

Starter

$4,500+ GST a month

28 hours a month

For small to medium size business with a need to start with marketing planning and to develop key objectives.

Designed to drive website traffic and understand key learnings for inbound marketing.

Enquire Now

Key facts

Catering Marketing at a glance

Starting price
Social media plans from $1,500 + GST a month
Google Business Profile set-up
$500 + GST
Design work
$175 + GST an hour
Websites
From $5,000 + GST
Contract
No lock-in contracts
First step
Free 30-minute discovery call

Updated

Resources

Learn more

All articles

FAQ

Questions about catering marketing

Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.

All FAQs

Our social media plans start from $1,500 + GST a month for one platform and 2 posts a week. A Google Business Profile set-up is $500 + GST, and menu or catering pack design is $175 + GST an hour. Partnership plans from $4,500 + GST a month cover every channel.

Make it easy to see what you offer and ask for a quote, reply quickly, and keep in touch after each event. A clear online menu, an enquiry form, real event photos, reviews from organisers and a seasonal email are the backbone of marketing a catering business.

Usually a mix: office managers ordering meetings and events, event and wedding planners, schools and community groups, and private hosts. Each books differently, so a caterer marketing to offices needs fast quotes and invoicing, while private clients want menus, photos and reassurance.

Drop a tasting box to local offices, post a photo from every event with the host’s permission, show starting prices for popular packages, send a seasonal menu before party season and ask every organiser for a review. Simple, steady ideas build repeat work.

We don’t name catering clients on this page. Our food and hospitality work includes Sunraysia Farmers Market, Mildura Workers Club and Capogreco Winery Estate. We bring that experience to caterers and we’re upfront about it.

No, our plans have no lock-in contracts. Your menus, designs, social accounts and email list belong to your business.

Let’s Talk Marketing – Book Here

Let’s start by scheduling a free discovery call so we can get to know each other and see if we’re a good fit for your marketing needs.