Marketing Partnerships
An outsourced marketing manager for Australian businesses: your marketing planned, coordinated and reported, with a team doing the work.
Outsourced marketing manager
Rock Solid Marketing gives Australian businesses an outsourced marketing manager: a dedicated account manager who plans your marketing, briefs the work, watches the budget and reports to you, with our team of 10 specialists behind them. You know you need someone to own marketing, but not a full-time salary, and the office manager has been doing it between invoices.
Your account manager does the job a marketing manager would: a plan for the year, a calendar for each month, suppliers coordinated and results explained in plain English. The difference is that the designers, writers, SEO and ads specialists are already on the team.
Partnership plans start from $4,500 + GST a month. If a few hours of advice a month will do the job, we’ll tell you before we quote.
9+
Years serving Sunraysia and the Mallee
10+
Years’ minimum experience for every specialist
10
Marketing specialists on your team
6
Core digital channels, one joined-up strategy
What the role covers
Everything an in-house marketing manager would own, from the annual plan to the monthly report.
Your account manager builds a marketing plan for the year around your goals, seasons and budget, and updates it as the business changes.
Campaigns, posts, emails, press releases and website updates scheduled each month, so nothing depends on someone remembering.
Design, copywriting, SEO, Google Ads, social media and PR are done by the specialist who does that work every day, briefed by your account manager.
Your plan hours and ad spend are tracked each month, so you see what was spent, where and what it brought in.
Printers, signwriters, photographers and media outlets are briefed and chased by your account manager, not by you.
A monthly report and meeting in plain English, with a summary you can take straight to a board or partners’ meeting.
Who it’s for
Your specialists
Ami HeathMarketing LeadWollongong NSW
Janine GowenlockRegional DirectorMildura VIC
Lindsay BuckleyDigital MastermindSydney NSWHow it works
Every partnership starts with a strategy, then runs month by month with one plan and one point of contact.
A free 30-minute call about your business, your goals and whether a partnership is the right fit.
We get to know your goals, customers, challenges and opportunities, then give you a practical marketing roadmap.
Your account manager runs the plan each month across the channels it needs, from social media and SEO to email and press releases.
A monthly meeting by phone or visit, with a HubSpot dashboard that shows what the work is achieving.
How the role works
We start like any new marketing manager would: learning your business, your customers and what has worked before. Within the first month, your account manager presents a plan and a calendar for your approval.
After that, the work runs month by month. You approve the big decisions, your account manager briefs the team and keeps things moving, and you meet monthly by phone or in person to review results. Your plan’s hours (28, 35 or 45 a month) cover the management and the work.
Someone who owns your marketing, without adding to the payroll.
In every plan
Ad spend, printing and third-party costs are paid on top. Bespoke plans add HubSpot Pro set-up and automated lead nurturing.
Plans
Every plan includes a dedicated account manager, a monthly meeting and the whole team. Choose the hours your marketing needs.
Starter
$4,500+ GST a month
For small to medium size business with a need to start with marketing planning and to develop key objectives.
Designed to drive website traffic and understand key learnings for inbound marketing.
Enquire NowStandard
$5,500+ GST a month
Designed for businesses with aggressive growth goals and product and services campaigns with high level content production.
Ideal for medium size businesses looking to increase their marketing ROI.
Enquire NowAdvanced
$7,500+ GST a month
Tailored to businesses pursuing significant growth objectives, with a custom plan focused on the most profitable opportunities.
Includes a one-off 15-second online video or ebook of your goods and services.
Enquire NowBespoke
POA
A choice of customised plans, including a digital subscription for optimisation, automated lead nurturing and other clever marketing “force multipliers”.
Talk to us about your goals.
Enquire TodayOur work
Mildura VICRock Solid Marketing’s marketing partnership with Mildura Truck Centre, a heavy vehicle dealership in Mildura, supported truck and trailer sales, built a consistent brand voice and lifted enquiries for new and pre-owned trucks.
Significant increase in page engagement
Rock Solid Marketing provided marketing strategy and tender writing for Care Villas Australia, which won the 2024 Future of Ageing Award in the Property and Design category for its Smart Care Villa.
Loddon Mallee VICRock Solid Marketing supported the launch of GreenConnect’s nature-based dementia respite programs across Mildura, Bendigo, Heathcote and Merbein, for an Australian Government-funded consortium that secured $1.7 million in federal funding.
$1.7M Federal funding secured
Far West NSWRock Solid Marketing worked with the Far West Joint Organisation (FWJO), which represents councils across far west NSW, on brand strategy, messaging and a refreshed website to raise awareness of its regional initiatives.
Mildura VICRock Solid Marketing worked as part of the team at Sunraysia Residential Services (SRS), a Mildura aged care, disability and child care provider of almost 50 years, on its brand, website, SEO, email and social media.
One clear, consistent brand across the SRS services and platforms
Janine at Rock Solid Marketing has been fantastic to work with. She brings a clear, practical approach to online marketing and genuinely takes the time to understand your business before offering solutions. I highly recommend Janine for anyone looking for reliable, results-driven marketing support.
Resources
Great, you’re a ‘marketer’ but what does that actually mean? I’m sure many of you have walked away from a long-winded marketing meeting, scratching your head wondering exactly that! We are all confused because marketing, as an industry, is in transition. Think back to days gone by when if you had a health concern you
Content marketing is primarily concerned with creating and distributing content that is closely related to what your company sells in order to achieve marketing goals. But what exactly is ‘content,’ you ask? Whatever is published (i.e. uploaded to the internet) is considered content, regardless of its format. Blog articles, videos, white papers, e-books, infographics, email
Google Analytics has been the go-to tool for websites, businesses, and web designers for over a decade. However, as the digital environment rapidly changes, Google has introduced a new version of Analytics called Google Analytics 4 (GA4). GA4 is designed to help businesses and website owners gain a better understanding of user behaviour and purchase
FAQ
Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.
All FAQsOur partnership plans start from $4,500 + GST a month for 28 hours, with Standard at $5,500 + GST for 35 hours and Advanced at $7,500 + GST for 45 hours. Those hours cover your account manager’s planning and the specialists’ work. Ad spend and printing are paid on top, and there’s no lock-in contract.
An outsourced marketing manager is someone outside your business who does the marketing manager’s job: planning, budgeting, briefing the work and reporting results. With us, that is your dedicated account manager, backed by our team, so the plan and the delivery come from one place.
Outsourcing in marketing means paying an outside team to do some or all of your marketing instead of employing staff to do it. It can be one task, such as SEO, or the whole function. Marketing outsource arrangements suit businesses that need several skills but not several full-time people.
Decide what you want to achieve, what you will keep in-house and who in your business approves the work. Then choose a provider who gives you one accountable contact, explains their hours and reports results you can read. Start with a plan for the first 3 months, then review.
List the channels you use or need, such as your website, Google, social media and email, then hand them to a team that can manage them together. Internet marketing outsourcing works best when one person coordinates every channel, so your ads, posts and website tell the same story.
Many agencies take briefs and deliver jobs, but someone in your business still has to manage them. Here, your account manager takes on that management role too: writing the plan, setting priorities and briefing the work. It’s closer to having a marketing manager than to ordering services.
Compare who your day-to-day contact is, which skills are in-house, how hours are used and reported, and whose name your accounts are in. Ask for an example monthly report. Be wary of marketing outsource solutions that promise results without explaining the work behind them.
Yes. Many clients keep social media or events in-house and hand us the rest. Your account manager plans around your team, so in-house and outsourced work sit on the same calendar. Our plans have no lock-in contracts, so the split can change as your business does.
Let’s start by scheduling a free discovery call so we can get to know each other and see if we’re a good fit for your marketing needs.
