YouTube + SEO: How To Optimise Your Videos For Google
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Creative & Design
Drone photography for Australian businesses: aerial photos and video of your site, venue or event, flown by licensed pilots and planned for your marketing.
Aerial photography
Rock Solid Marketing arranges drone photos and aerial video for businesses across Australia, flown by licensed specialists we work with.
Some businesses only make sense from above. A caravan park on the river, a broadacre farm, a new subdivision or a festival site looks small and cluttered from the car park. From the air, people see the layout, the setting and the scale in one frame. That single shot often does more for your website header or a Facebook ad than a dozen ground photos.
We plan the shot list, brief the pilot, check the rules for your site and edit the files for each channel. Drone shoots are priced to the job after a free 30-minute discovery call.

9+
Years serving Sunraysia and the Mallee
10+
Years’ minimum experience for every specialist
10
Marketing specialists on your team
6
Core digital channels, one joined-up strategy
What we capture
Every flight follows a shot list built around the pages, ads and posts the images are for, so nothing is shot just because it looks nice.
Drone aerial photography of farms, orchards, vineyards and acreage, showing boundaries, water and access in one frame, so buyers and visitors understand the place before they arrive.
Parks, cabins, resorts and tour stops shown in their setting: the river, the dunes, the town nearby. Guests book more easily when they can picture where they're staying.
The same view from the same point at each stage, so you can show clients, funders and the community how a build, fit-out or subdivision is moving.
Crowds, stages and site layout from above for event promotion, sponsor reports and next year's ads. Any flight near a crowd follows the pilot's approvals.
Short aerial clips for website headers, reels and TV-style ads, cut to length for each platform. We pair them with ground footage when the story needs it.
Stills and clips exported for your website, social media, print and ads, with file names and alt text written so search engines understand what they show.
Your specialists
Rachel EhratCreator Of All Things Amazing!Tasmania
Janine GowenlockRegional DirectorMildura VICHow it works
You approve the shot list, the date and the quote before anyone flies.
A 30-minute chat about your site, what the aerial shots must show and where you'll use them.
We write the shot list, check the location and airspace with the pilot, and set a back-up date for weather.
A licensed specialist we work with flies the shot list, with ground shots added where the story needs them.
We edit the stills and clips, then deliver files sized and named for your website, social media and ads.
How we work
We're a marketing agency, not a drone operator. We decide what the aerial shots must show, write the shot list and book licensed specialists we work with to fly. They handle the flight plan, the airspace checks and the safety rules. We handle the marketing side: the brief, the edit and the files.
CASA's standard operating conditions keep most drone flights below 120 metres and within the pilot's line of sight. They also limit flights to daylight and keep drones at least 30 metres from people who aren't part of the job. Sites near an airport, a crowd or a busy street may need extra approvals, so we check your location first and tell you what's possible before you commit.
Planned on the ground, flown by licensed specialists.

What's included
Drone shoots are quoted to the job, because travel, flight time, location approvals and editing vary. Editing and video asset work is $160 + GST an hour, quoted first. Wind and rain can move a shoot day, so we agree a back-up date when we book.
Our work
Wilcannia NSWRock Solid Marketing designed the logo and website for Warrawong on the Darling, an outback caravan park and cabin stay on the Darling River near Wilcannia NSW, and has run its SEO and social media since 2021.
Far West NSWRock Solid Marketing built the website and runs SEO and social media for Out of the Ordinary Outback, a Broken Hill accommodation group with motels across far west NSW. By June 2020 its organic traffic was nearly 6 times January’s.
30% More keyword visibility, January to August 2020

Rock Solid Marketing provided ongoing marketing for Overland Adventures, an outback tour company behind the Mundi Mundi Bash Camping Experience, with website updates, sales pages and social media that grew tour bookings.
Growth in Tour Bookings: Our marketing efforts led to a significant increase in tour bookings, directly boosting Overland Adventures’ revenue.
Mildura VICRock Solid Marketing ran social media and creative for Sunraysia Farmers Market in Mildura, with reels, photo stories and seasonal campaigns that helped increase event attendance and early-morning foot traffic.
Increased event attendance and early-morning foot traffic
Rock Solid Marketing have been an absolute pleasure to work with from the moment of our first meeting. We were fully supported through our whole experience, with Janine wanting to be immersed in our market to fully understand the campaign required. The attention to detail and care has made our whole experience a breeze. We are very much looking forward to working again soon with Ami and Janine
Resources
YouTube is a search engine for videos, and Google shows videos for many searches too. Here’s which videos do well in Google and how to optimise YouTube videos.
Landing page best practices: one goal, a clear headline with a benefit, one visible call to action, real images, a short form and nothing that distracts.
Do I need a website redesign? Signs your site is outdated, refresh vs rebuild, how long it takes and how to keep your Google rankings.
FAQ
Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.
All FAQsAerial shoots are priced to the job, because flight time, travel, site approvals and editing all vary. We quote after a free 30-minute discovery call. Editing and video asset work is $160 + GST an hour, quoted first. One site with a short shot list costs less than several locations with video, and a remote location adds travel for the pilot.
Drone videography is filming moving footage from a camera carried by a remotely piloted aircraft. It's used for aerial reveals, flyovers and tracking shots of a site, a route or an event. As a drone videography service, we plan the shots, book the pilot and cut the clips for website headers, social media reels and ads.
Videography with drones adds height and movement that a ground camera can't. Think of a slow rise over a building, a glide along a river or a sweep across a paddock. It's weaker at close detail and interviews, and it depends on weather and airspace. Most good business videos mix both, so we plan aerial and ground shots together.
Businesses with something large, spread out or scenic to show use them most. That includes farms and wineries, caravan parks and resorts, builders and developers, real estate agents, tour operators, councils and event organisers. If customers understand your business better from above, aerial images usually earn their place on your website and in your ads.
Three kinds of companies use them. Businesses commission aerial images for their marketing. Operators and production companies fly for them. And some industries use drones on the job, such as surveying and agriculture. A drone photography company sits in the second group. We sit between the first two: a marketing agency that plans the shoot and books licensed operators.
Yes. Every flight is done by a specialist we work with who meets CASA's rules for commercial drone work. In Australia, anyone flying a drone for business must register it with CASA. They also need operator accreditation or a remote pilot licence (RePL), depending on the drone and the job. That's the standard for professional drone photography.
Sometimes, with the right approvals. CASA restricts flights near controlled airports, over people and in some built-up areas, and extra permissions can take time. We check your location with the pilot before we quote. If ground photography will do the job just as well, we'll tell you before we quote and arrange that instead.
You get the use you need, set out in writing before anyone flies. Copyright in commissioned photos and footage can stay with whoever made them unless an agreement says otherwise. So tell us every place you'll use the footage (website, ads, TV, print) and for how long, and the agreement will cover all of it.