Web Design

B2B website design for businesses that sell to businesses

A B2B web design agency for Australian businesses whose buyers research for weeks: pages for everyone who signs off, and quote forms that reach sales.

B2B websites

A B2B web design agency for sales that take more than one visit

Rock Solid Marketing designs websites for Australian businesses that sell to other businesses, councils and organisations, from our office in Mildura. Your buyer rarely decides alone. An engineer checks the specifications, a purchasing officer compares suppliers, and a manager signs off weeks later.

Each of them visits your site with a different question. A site that only says “contact us for a quote” loses the ones who wanted to check something first. We plan the pages around those questions: specifications, documents, proof and an easy way to ask for a price.

Packages start from $5,000 + GST. If a few updated pages on your current site would do the job, we’ll tell you before we quote.

Aline Trading logo, Component Supply Solutions, over a faded wheat field
Aline TradingCatalogue by category, price and specification

9+

Years serving Sunraysia and the Mallee

10+

Years’ minimum experience for every specialist

10

Marketing specialists on your team

6

Core digital channels, one joined-up strategy

Built for buying groups

B2B web design for every person who signs off

Business buyers research before they call. These are the parts of a site that answer them while your sales team is busy elsewhere.

Specifications people can check

Dimensions, ratings, materials and compliance documents on the product page, with downloads where a buyer needs a PDF for their file. The engineer gets an answer without waiting for a callback.

Catalogues searched by detail

Aline Trading’s customers filter components by category, price and specification. Trade buyers often know the part they need, so a search that finds it beats a pretty gallery.

Quote forms instead of a cart

Most B2B sales need a conversation. Forms ask for the quantity, location and timing your team needs to price the job, so the first reply can include a number.

Pages for each audience

For ISJO, the site had to serve councils, partners and residents at once, with clear information on projects, initiatives and reports. B2B sites face the same split between buyer types.

Product data your team edits

Prices change and ranges grow. Your staff update products, specifications and documents in the content management system, then publish without asking a developer.

Enquiries tracked to their source

Google Analytics, Search Console and Tag Manager set up for $800 + GST. You see which pages and searches bring the enquiries your sales team wins.

Your specialists

The people who build your B2B site

Meet the whole team
Lindsay BuckleyLindsay BuckleyDigital MastermindSydney NSW
Saimul IslamSaimul IslamDeveloper & AI expertBendigo VIC

How it works

How we plan and build a B2B site

Five steps, starting with the people who buy from you rather than the look of the home page.

  1. Discovery call

    A free 30-minute call about what you sell, who signs off on a purchase and where enquiries go once they arrive.

  2. Buyer map

    We list the people in a typical sale, what each one checks and which pages, documents or forms answer them.

  3. Page plan and design

    The page plan and design follow that map. You give feedback in rounds before Saimul starts the build.

  4. Build and load

    B2B web development happens on WordPress, or Next.js with the Rock Solid Marketing CMS. Then your products, specifications and documents go in.

  5. Launch and training

    We test every form, train your team to edit products and pages, and support the site through the follow-up period.

From visit to sale

B2B website development that hands leads to sales

A B2B sale starts on the website and finishes in conversations. The site’s job is to collect a good enquiry, with enough detail to price it, and get it to the right person quickly. A B2B web design agency that stops at the contact page leaves that job half done.

Our Advanced package includes a CRM automation database and email marketing integration. Enquiries land in one place, and buyers who aren’t ready yet can hear from you again. On our recent Tristate Tours build, each of the 4 forms passes enquiries to one CRM workspace.

Speed matters too. A buyer comparing three suppliers notices which one replies first with something useful. So each form asks for what your team needs to quote, and nothing more.

  • Quote and trade enquiry forms
  • Enquiries sent to the right person
  • CRM automation database on Advanced
  • Email marketing integration on Advanced
  • Analytics showing which pages bring leads

Every enquiry lands with the person who can answer it.

Laptop showing the Our Programs page of the ISJO website

On every B2B build

What our B2B website design includes

Buyer questions mappedQuote formsYou can edit the siteFixed package price
  • Map of who buys and what each asks
  • Page plan built around those questions
  • Design themed to your industry
  • Product or service pages with specifications
  • Downloadable documents where buyers need them
  • Quote and enquiry forms
  • Case studies and credentials pages
  • Responsive layout for phones and desktops
  • SSL certificate set up
  • Training for your team at handover
  • Follow-up support after launch

Product loading beyond the package, copywriting, integrations with your own systems and trade ordering portals are quoted, or charged at $175 + GST an hour. Google assets set-up is $800 + GST if your tracking needs building.

Pricing

B2B website design packages

Essentials suits a focused service business; Standard and Advanced suit catalogues, larger sites and CRM hand-off. Care plans and hosting keep the site current.

Essentials

From

$5,000+ GST

Up to 5 pages

Up to 5 pages for a complete website design. Theme designed based on your industry. 3 rounds of feedback revisions.

Enquire Now

Standard

From

$6,500+ GST

Comprehensive site

Design a comprehensive website, themed to suit your industry with all the necessary plug-ins to ensure security and SEO.

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Advanced

From

$12,000+ GST

Bespoke build

Design a bespoke industry specific website, with all necessary plug-ins to ensure security and SEO.

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Website maintenance

From

$275+ GST a month

Care plan, minimum 6 months

We’ll keep your plugins and certificates up to date, monitor your website activity, fix any bugs or breaks that may arise, and keep your website backed up and secure.

Basic care for 3 to 5 page sites. Larger sites: Essentials $395 + GST a month; e-commerce and complex sites: Premium $549 + GST a month (minimum 6 months).

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Web hosting

From

$400+ GST a year

Australian hosting

Flexible Australian hosting for businesses just starting out, growing fast, or running a high traffic e-commerce site. cPanel or VPS, with unlimited support.

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Our work

Sites we’ve built for business and council audiences

View all portfolio

Resources

Learn more about websites that win enquiries

All articles
Portfolio

Aline’s New Website & CMS

Key Project: Aline Trading – CMS Development & Complete Product Catalogue Website Project Overview:Rock Solid Marketing partnered with Aline Trading to overhaul its online presence by developing a comprehensive Content Management System (CMS) and a complete product catalogue website. The objective was to create a robust digital platform that streamlined product management, enhanced user experience

Portfolio

ISJO – Website Design & Strategy

Key Project: Illawarra Shoalhaven Joint Organisation (ISJO) – Strategic Marketing & Stakeholder Engagement Project Overview:Rock Solid Marketing partnered with the Illawarra Shoalhaven Joint Organisation (ISJO) to elevate their brand and strategically engage with local councils and communities. The aim was to improve the visibility of ISJO’s initiatives, communicate their regional impact, and stre

FAQ

Questions about B2B websites

Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.

All FAQs

Our B2B websites start from $5,000 + GST on Essentials, for up to 5 pages. Standard is $6,500 + GST for 10 to 25 pages and up to 25 products. Advanced is $12,000 + GST for 25 to 50 pages, with CRM and email marketing built in. Each can be paid in 6 monthly instalments.

A B2B website is a business-to-business site: it sells to other organisations rather than to the public. Its buyers are usually teams, its sales run through quotes, accounts and repeat orders, and its pages carry specifications, documents and proof. Its job is to start a conversation with the right buyer, not to finish a sale.

It serves fewer, larger and slower sales. A consumer site wins a quick decision from one person; a B2B site supports several people researching over weeks. That changes the build: deeper product pages, downloadable documents, quote forms instead of a cart, and proof such as case studies placed where the decision-maker will look.

Show them when they’re stable and standard, because buyers screen suppliers on price early. Where every job is quoted, give a starting price or the factors that set it. Trade pricing for account customers can sit behind a login, which turns the site into an ordering portal and is quoted as an ecommerce build.

Yes. Our Advanced package includes a CRM automation database and email marketing integration. On other packages, or with a CRM you already use, the connection is scoped and quoted. On Tristate Tours, which we built in October 2026, every form passes its enquiry to one CRM workspace.

Your team does, through the content management system, and we train them at handover. For Aline Trading we built a CMS the team uses to manage products, descriptions, images and pricing themselves. If you’d rather hand it off, our care plans start from $275 + GST a month with a 6-month minimum.

Ask to see sites built for businesses that sell to other businesses, then ask how they handled catalogues, quote forms and CRM. A good B2B web design agency asks who signs off before it shows a design. Whether you call it a B2B website agency, a B2B design agency or a B2B web design firm, check who actually builds the site.

Yes, as an ecommerce build. Online ordering for approved trade accounts needs a store, customer accounts and pricing rules. It starts from our E-commerce package at $6,000 + GST and is scoped to your range. If quote forms already bring in the orders you need, a portal can wait until they don’t.

Let’s Talk Marketing – Book Here

Let’s start by scheduling a free discovery call so we can get to know each other and see if we’re a good fit for your marketing needs.