Marketing Partnerships
A facilitated marketing workshop for your team, not a public course: we draw out what you know and turn it into a written marketing plan.
Marketing workshops
Rock Solid Marketing runs a facilitated marketing workshop for businesses and organisations across Australia that want their team pulling in one direction. This isn't a course with slides and strangers. It's a working session with your own people, about your own customers, ending in decisions you can act on.
Workshops are led by Dr Damian Collins, a behavioural scientist and insights professional who works with us on workshops and focus groups. He draws information out of your team in an easy-going, conversational style. Janine Gowenlock, our Regional Director, then helps turn the insights into a written plan.
Workshops are priced at our hourly rate of $175 + GST, with a fixed quote after a free 30-minute discovery call.
9+
Years serving Sunraysia and the Mallee
10+
Years’ minimum experience for every specialist
10
Marketing specialists on your team
6
Core digital channels, one joined-up strategy
Common problems
The workshop builds one shared picture of your customers, in their words, that everyone signs off.
We agree priorities, messages and channels in the room, then write them into a plan you can follow.
A facilitator from outside the business keeps the session focused and makes sure quieter voices are heard.
Workshop types
Each workshop is designed for one outcome, agreed before the day.
Where you are, where you want to be and the few priorities that will get you there, agreed by the people who'll carry them out.
Goals, audiences, messages, channels and a calendar for the year ahead, written up as a plan your team can follow.
What your customers want, fear and value, drawn from your team's experience and tested against real feedback.
Conversations with your customers or community, run by Damian, to test messages, names or ideas before you spend on them.
Sales and marketing in one room, agreeing who the ideal customer is, what a good lead looks like and how hand-offs work.
A practical session on your website, search, social media and email, focused on what your team can do next month.
Who it’s for
Your specialists
Dr. Damian CollinsExperienced Behavioural ScientistMelbourne VIC
Janine GowenlockRegional DirectorMildura VICHow it works
Every partnership starts with a strategy, then runs month by month with one plan and one point of contact.
A free 30-minute call about your business, your goals and whether a partnership is the right fit.
We get to know your goals, customers, challenges and opportunities, then give you a practical marketing roadmap.
Your account manager runs the plan each month across the channels it needs, from social media and SEO to email and press releases.
A monthly meeting by phone or visit, with a HubSpot dashboard that shows what the work is achieving.
How it works
Before the day, we talk with you about the outcome you need and send a short pre-workshop questionnaire to attendees. On the day, Damian guides the group through structured conversations: customers, competitors, strengths, priorities and the decisions that follow.
Afterwards, we write it all up. You receive a summary of what the team said and agreed, plus a marketing plan with priorities, messages and next steps. If you'd like help carrying it out, we can quote that separately, with no obligation.
Decide in the room, then get it in writing.
What's included
Workshops are charged at $175 + GST an hour. A half-day workshop with preparation and write-up usually takes 8 to 12 hours, about $1,400 to $2,100 + GST. This is an estimate: you get a fixed quote after the discovery call. Travel and venue costs are extra where needed.
Our work
The MalleeRock Solid Marketing gave Mallee’s Living Histories, a community cultural initiative in the Mallee, clearer messaging, a visual identity and pitch support to prepare it for major funding applications.
Elevated storytelling with clear messaging for partners and funders
SunraysiaRock Solid Marketing helped launch the first Walking Hockey Festival in Sunraysia, a voluntary community project, using social media and design to drive team registrations and reach people new to hockey.
Launched a brand-new community sporting event
Mildura VICRock Solid Marketing ran social media and creative for Sunraysia Farmers Market in Mildura, with reels, photo stories and seasonal campaigns that helped increase event attendance and early-morning foot traffic.
Increased event attendance and early-morning foot traffic
Rock Solid Marketing have been an absolute pleasure to work with from the moment of our first meeting. We were fully supported through our whole experience, with Janine wanting to be immersed in our market to fully understand the campaign required. The attention to detail and care has made our whole experience a breeze. We are very much looking forward to working again soon with Ami and Janine
Resources
Seven tips for great branding: keep it simple, be unique, stand for something, interact with your audience, perfect the customer experience, connect emotionally, stay consistent.
Content marketing means creating useful content, such as articles, videos and emails, that attracts customers and builds trust. Types, examples and how to start.
Seven SEO strategies that work: learn from competitors, publish excellent content, optimise each page, go mobile-friendly, use social media, earn backlinks and keep monitoring.
FAQ
Can’t find what you’re after? Call us on 1800 842 022 or browse every answer on our FAQ page.
All FAQsOur workshops are charged at $175 + GST an hour. A half-day marketing workshop with preparation, facilitation and a written plan usually takes 8 to 12 hours, about $1,400 to $2,100 + GST. That's an estimate: you get a fixed quote after a free discovery call. Travel and venue costs are extra where needed.
Agree the outcome first, invite the people who can make decisions and send a short questionnaire beforehand. On the day, work through customers, competitors, strengths and priorities in that order. End by agreeing three to five priorities and who owns each one, then write it up within a week.
Keep it structured but conversational. Start with what everyone agrees on, then explore the disagreements, using real customer feedback where you can. A facilitator from outside the business helps, because they can ask awkward questions and make sure every voice is heard. Record decisions as you go.
Keep sessions shorter, around two to three hours, and use breakout rooms for small-group discussion. Share a simple online whiteboard, send materials in advance and check everyone can join before the day. Online workshops suit teams spread across regions, and we run them as well as in-person sessions.
Focus on the channels your team actually uses: your website, Google, social media and email. Look at real numbers together, agree what's working and what isn't, and leave with a short list of changes for the next month. Avoid trying to cover every platform in one session.
We run workshops online anywhere in Australia, and in person by arrangement. Our team is based in Mildura, with specialists across Victoria, New South Wales, Queensland and Tasmania, and Damian is based in Melbourne. Travel costs are included in your quote when we come to you.
No. Our workshops are private sessions for one business or organisation, designed around your goals. If you're looking for a public marketing course, a TAFE or industry association course may suit better. If you want your own team aligned on a plan, a workshop is the right fit.
Let’s start by scheduling a free discovery call so we can get to know each other and see if we’re a good fit for your marketing needs.
