19 Jan 2019

Organic vs Paid Search: What’s The Difference?

2020-02-15T15:24:46+11:002019 January 19|Digital Marketing News, PPC, SEO|

Pardon us for asking such an obvious question, but: what's the difference between paid search and organic search when it comes to Google? Of course one you pay for and the other you don't - that's in the names. But beyond that, how else are they different? How do they work, and most importantly: which